作品简述
江苏有线“有线精灵”是国内首款4K超高清AI智能音箱机顶盒，集成AI智能语音系统，内置音质出众的360度环绕音响，构成可视化的视音频享受汇聚中心、智慧家庭中心、家庭娱乐中心，使得交互信息最大可视化，无论是老人还是小孩，都能够轻松愉悦地使用。设计上采用极简的形体穿插手法，形成形体包裹感，在呈现产品智能属性的同时不失温馨亲和。悬浮式的麦克风阵列模块能够最大程度地避免噪音干扰，这使其拥有行业领先语音识别率，用户可在家庭几乎任何角落与它实现语音交互。
用户价值
相较于传统的智能音响或机顶盒产品，它使得交互信息最大可视化，无论是老人还是小孩，都能够轻松愉悦地使用，让每一位家庭成员享受到AI智能带来的喜悦。悬浮式的麦克风阵列模块能够最大程度地避免噪音干扰，这使其拥有行业领先语音识别率，为用户带来最佳的语音交互体验。
商业表现
该产品集有线盒子、4K智能语音机顶盒、高品质音箱与一身，大大提高了产品的性价比，相比同类产品有自己的核心竞争力。该产品如参考定价￥1299，以广电运营商渠道为销售主渠道，预计年出货量 20万台，年销售额可达3.4亿元，能够创造很好的经济效益。
社会影响
颠覆了用户对传统有线电视台机顶盒的固有印象，将高品质的AI智能产品带到每一个家庭，让每一个用户享受到科技带来的喜悦，同时有利于推动传统有线电视公司在产品智能化方向的进步。另外，该产品能够同时作为家庭预警中心，利用内置音箱，将突发公共事件、党和政府重要消息、社区紧急通知，在第一时间告知用户，将生命财产损失降到最低。
团队组织
詹志腾 丁卫林 石伟杰
产品方：江苏有线、海思技术联合智能融合终端实验室
设计方：深圳洛可可设计
流程方法
前期作了大量的市场调研、产品使用场景分析、可行性分析及成本预估综合导出产品定义及设计方向，形成出色的创意及产品。
Project Description
Jiangsu cable "wired genie" is the first 4K ultra high definition AI intelligent speaker set-top box in China. It integrates AI intelligent voice system, and has built-in 360 degree surround sound with outstanding sound quality. It forms a visual video and audio enjoyment gathering center, intelligent family center, and home entertainment center, making the interactive information most visible, which can be easily and happily used by both the elderly and children. In the design, the simple form interpenetrating technique is adopted to form the form wrapping sense, which can present the intelligent property of the product without losing the warmth and affinity. The suspended microphone array module can avoid noise interference to the greatest extent, which makes it have the industry-leading speech recognition rate, and users can interact with it in almost any corner of the home.
User Value
At present, the project has not been officially released to the public, and only some market publicity has been carried out from the new perspective of design concept and function creation, which is favored by customers. The number of orders that have been harvested for the products is close to about 5% of the total orders of the products of our company in 2019, and it is estimated to occupy 60% of the market orders in the future.
Business Performance
The product integrates wired box, 4K intelligent voice set-top box and high-quality speaker, which greatly improves the cost performance of the product and has its own core competitiveness compared with similar products. If the reference price of the product is ￥ 1299, and the channel of radio and television operators is the main channel for sales, it is estimated that the annual shipment volume is 200000 sets, and the annual sales volume can reach 340 million yuan, which can create good economic benefits.
Social Impact
It subverts the users' inherent impression of traditional cable TV set-top box, brings high-quality AI intelligent products to every family, and enables every user to enjoy the joy brought by science and technology. At the same time, it is conducive to promoting the progress of traditional cable TV companies in the direction of product intelligence. In addition, the product can be used as a family early warning center at the same time, using built-in speakers, to inform users of public emergencies, important messages from the party and the government, and community emergencies in the first time, so as to minimize the loss of life and property.
Team Structure
Zhan Zhiteng, Ding Weilin, Shi Weijie
Product side: Jiangsu cable, Hisilicon technology joint intelligent fusion terminal Laboratory
Designer: Shenzhen Rococo design
Flow
In the early stage, a large number of market research, product use scenario analysis, feasibility analysis and cost estimation were conducted to comprehensively derive the product definition and design direction, forming excellent ideas and products.
用户名
{{ item.email }} {{ moment(item.meta.createAt).format('YYYY-MM-DD HH:mm:ss') }}
回复：{{ item.mentioned }} {{ item.content }}
回复