作品简述
此款蒸汽沐足盆它秉承科技、简约与时尚相融合的设计理念，采用圆润的形体和仿生鹅卵石的按脚板，使蒸脚、按摩和简约的生活自然结合。这款产品的出现重新定义了蒸脚的使用方式，创新的雾化技术和创新的设计给用户带来了全新的使用体验。
它用新型超声波雾化技术，产生恒温热蒸汽，高标准的控温程序，误差±1℃；大雾量，雾化水分子直径0.5～10μm，快速升温，水雾蒸汽温度3档可调节，蒸汽雾量260-350ml/h之间可调节。节约水资源，传统足浴盆每次至少需要20升水，而新型蒸汽沐足盆每次只需约150毫升的水量。底部圆盘可以收纳线材，更方便用户收纳。同时它在使用后可以自动排水，智能化的操作为用户带来全新的体验。
顶部创新性盖子设计，解决了普通沐足盆蒸汽流失严重的问题。满足日常居家养生，暖心呵护，减压助眠，增强冬日里御寒能力。
用户价值
这款产品的出现重新定义了蒸脚的使用方式，自主创新的应用了超声波雾化技术和新型的结构原理，产生恒温热蒸汽，操作简单，老少皆宜，在日常生活的使用过程中变得更贴心。顶部创新性盖子设计，解决了普通沐足盆蒸汽流失严重的问题，半透明材质让产品更有灵性。同时它在使用后可以自动排水，智能化的操作为用户带来全新的体验。底部圆盘可以收纳线材，为用户带来更好的使用体验。这个产品采用“天圆地方”的概念进行外观设计，从“化繁为简”的角度开发定义产品，以深空灰、皓白为主要色调，推崇极简风格，深层次的提升了用户的美学体验。
商业表现
该产品拥有全新的雾化技术，集高品质与高颜值于一身，提高了产品的实用性和美观性，相比同类产品有自己的核心竞争力。产品定价￥398，以强大的电商为主渠道，大大减少了中间环节。预计年出货量20万台，年销售额可达7000万元，能够创造很好的经济效益，能够带来更好的用户体验。该产品于2019年11月在天猫平台正式发布上线，入选天猫小黑盒官方新品，洋淘买家秀优质商品，官方活动节日送礼榜单前三名，在平台同类产品中排名第一，同时广受消费者好评。
社会影响
该项目改变了传统足浴盆需要大量加水和倒水的弊端，定位主打年轻人养生的概念，只需加入1杯水（300毫升）即可享受熏蒸足浴，10秒出蒸汽，无需大量加水倒水，节能环保；采用了区别于行业PTC加热水循环的原理，真正做到了水电与人体分离，安全系数更高。
团队组织
李智斌 柯国华 薛清平
产品方：深圳礼意久久网络科技有限公司
设计方：深圳洛可可设计
流程方法
前期作了大量的市场调研、产品使用场景分析、可行性分析及成本预估综合导出产品定义及设计方向，形成出色的创意及产品。在用户体验上，推敲最合适的交互方式，打造最好最舒服的用户体验。
Project Description
Adhering to the design concept of combining technology, simplicity and fashion, this steam footbath adopts a round shape and bionic footplates, which naturally combine steaming feet, massage and simple life. The appearance of this product redefines the use of steamed feet. Innovative atomization technology and innovative design bring a brand new user experience.
It uses a new type of ultrasonic atomization technology to generate constant temperature hot steam, a high standard temperature control program with an error of ± 1 ° C; a large amount of mist, the diameter of atomized water molecules is 0.5 to 10 μm, and the temperature is rapidly increased. The amount of steam mist can be adjusted between 260-350ml / h. To save water, the traditional footbath needs at least 20 liters of water each time, while the new steam footbath only needs about 150 ml of water each time. The bottom disc can store wires, which is more convenient for users. At the same time, it can drain water automatically after use, and intelligent operation brings a brand-new experience to users.
The innovative lid design on the top solves the problem of serious steam loss in ordinary footbaths. Satisfy daily home health, warm heart care, decompression and sleep assistance, and enhance the ability to keep cold in winter.
User Value
The appearance of this product redefines the use of steaming feet. It independently applies the ultrasonic atomization technology and new structural principles to generate constant temperature hot steam. It is easy to operate and suitable for all ages. More intimate. The innovative lid design on the top solves the problem of serious steam loss in ordinary footbaths. The translucent material makes the product more spiritual. At the same time, it can drain water automatically after use, and intelligent operation brings a brand-new experience to users. The bottom disc can store wires, which brings users a better experience. This product adopts the concept of "circle place" for exterior design, and develops and defines products from the perspective of "reducing complexity to simplicity". It uses deep space gray and bright white as the main color, advocating minimalist style, and deepening the aesthetics of users Experience.
Business Performance
This product has a new atomization technology, which combines high quality and high value, which improves the practicability and aesthetics of the product, and has its own core competitiveness compared with similar products. The product is priced at ￥ 398, with strong e-commerce as the main channel, which greatly reduces the intermediate links. It is estimated that the annual shipment volume is 200,000 units, and the annual sales can reach 70 million yuan, which can create good economic benefits and bring better user experience. This product was officially launched and launched on the Tmall platform in November 2019. It was selected as the official new product of Tmall's small black box, foreign buyers show high-quality goods, and the top three in the official holiday gift list. At the same time, it is widely praised by consumers.
Social Impact
This project has changed the disadvantages of traditional footbaths that require a lot of water and pouring water. It focuses on the concept of young people's health. Just add 1 cup of water (300ml) to enjoy the fumigation footbath, and the steam is produced in 10 seconds. , Energy saving and environmental protection; Adopting the principle of heating water cycle different from the industry PTC, the water and electricity are truly separated from the human body, and the safety factor is higher.
Team Structure
Li Zhibin Ke Guohua Xue Qingping
Product side: Shenzhen Liyi Jiujiu Network Technology Co., Ltd.
Designed by: Shenzhen Rococo Design
Flow
A large amount of market research, product use scenario analysis, feasibility analysis, and cost estimation were comprehensively derived in the early stage to derive the product definition and design direction to form outstanding ideas and products. In terms of user experience, consider the most appropriate interaction method to create the best and most comfortable user experience.
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