作品简述
书圣王羲之创作书写的《兰亭集序》既是书坛珍宝亦是文坛杰作。虽时隔千年,且真迹随唐太宗李世民而去,但其摹本仍流传甚广,影响力远播海内外。本产品设计深受《兰亭集序》之启发和影响——“引以为流觞曲水”,并“映带左右”——独创性地把水箱和超声发生器之间的水道独立并特别外置出来,并把水箱和发生器都设计成圆润流畅的罐体形态,匹配蜿蜒的水道。在两个罐体中间设计凸起的“山峰”,另在后部设计安装座——我们新设计了相关配件,包括插花座,香插座等,都可根据需要装配上去。不同的配件,加上不同细节和动态的水流,以及缭绕的熏香,幽幽的花香,营造出别具一格的曲水流觞和雾绕山间之情景,带给消费者不一样的感官享受。
用户价值
加湿快速,使用方便;冬天更可采用暖雾加湿,使感官感觉更加柔和温润。同时作为外观独特而优美的艺术品,积极地融入老百姓的家居环境而存在,让人过目不忘,久看不厌。
我们在结构设计上考虑到通用性,在共用大部分零部件的情况下,只要更换一个底座上盖就能匹配暖雾和冷雾的不同要求,形成两大类型产品,降低了生产和装配的成本。结构上按最通用的方式设计两个罐体,减少生产成本的同时提高良品率;内部充分利用了“山峰”凸起所带来的空间,大大减少了底座的厚度。暖雾版本的上盖创新性地采用了半透明的高品质PP材料,采用导光触摸按键,设计为如珍珠般的发光效果并布置到水道周边,做到了真正的“映带左右”。
商业表现
作为刚上市的产品,一经广交会推出就吸引了众多客商的眼光。会场上就纷纷索要产品手册,技术细节,签订的订单就有30多份。特别是《兰亭集序》的影响下,深受中国文化影响的日韩客户对本产品接受度异常的高;而遥远的俄罗斯,乌克兰等东欧国家也是对本产品非常感兴趣。
社会影响
本产品应用了食品级的PP材料进行制作,水箱特别采用纳米抗菌涂层,使用水安全卫生性达到很高的要求。结构简单规整,采用最普通的超声焊接技术确保相当高的成品率。发生器采用最新的变频超声发生技术,节能达到20%。
团队组织
这个项目一共有7位全职技术人员参与的设计阶段工作,分别是ID小组3人,结构小组2人,电子小组2人;公司市场部和客户销售部全员在设计阶段给与了大力协助,获取了不少第一手的信息;客户工艺部和生产部的工程师们在最后的生产阶段和我们紧密合作,避免并解决了不少实际难题,保证了产品的按时生产。
流程方法
产品从一开始即定位于艺术化的设计方向,结合传统文化和小家电产品属性,提炼设计元素,评估空间和结构以及通用性器件的利用方式,综合设计成型。
达成情况
经过各位同仁的不懈努力,产品按计划在广交会上推出,并获得好评及可观的客流和意向订单。
Project Description
The Lantingji Xu written by Wang Xizhi is not only a calligraphy treasures but also a a literary masterpiece. Although one thousand years have passed,the authentic work disappeared with Taizong of the Tang Dynasty, the facsimile is still widespread at home and abroad.This product design is deeply inspired and influenced by the artistic conception,drinking the floating cup on the winding brook that the rushing water surrounds both the left and right,which extract from Lantingji Xu,and the waterway between the water tank and the ultrasonic generator is independent and specially external, and the water tank and generator are designed to form the morphology of mellow and smooth to match the serpentine water channel.
A raised peak is designed between the two tanks,besides,we design mounting seat on its rear.we also design some related accessories,including flower arrangement seat, fragrant socket, etc,which can be assembled according to the necessity.Different parts with different details and dynamic flow, as well as incense incense, faint scent,creating a unique scene ,one wine cup floating on the river and mist wreathed the mountains, give consumers the different senses.
User Value
The humidifier works fast and is easy to use.In winter, people can use warm fog,so that the senses feel more soft and moist.Meanwhile,as an unique and exquisite works ,it actively integrate into the common people's home environment,make people remember profoundly.
In structural design,we consider the generality,In the case of sharing most of the components, as long as the replacement of a base, the upper cover can match different requirements of the warm fog and cold fog.It is this design that forms two major types of products that reduce production and assembly costs.Structurally,we design two shells of tank with the most general way,to reduce production costs while improving the yield rate.The interior takes full advantage of the space brought by the peaks of the mountain and greatly reduces the thickness of the base.The upper cover of warm fog version innovatively use the translucent high-quality PP material,and we design the light guide touch button,such as pearl like luminous effect and arranged into waterways surrounding, realized the real “set off the left and right”.
Business Performance
As a newly listed product, it has attracted the eyes of many businessmen since it was launched by Canton Fair.At the meeting, customers have asked for product manuals, technical details, and signed orders for more than 30 copies.Under the influence of Lantingji Xu,Japanese and Korean customers who highly influenced by Chinese culture has highly acceptance of this product; while distant Russia, Ukraine and other Eastern European countries are also very interested in it.
Social Impact
The product is made of food grade PP material, and the water tank is specially made of nanometer antibacterial coating,making safety and hygiene of water achieve high requirements.Its structure is simple and regular, and the most common ultrasonic welding technology is used to ensure a high rate of finished products.The generator adopts the latest frequency conversion ultrasonic generation technology, saving energy reaches 20%.
Team Structure
The project has 7 full-time staff involved in the design phase, with 3 in ID teams, 2 in structural groups, and 2 in electronic teams.The marketing department and the sales department of the customer have given great assistance during the design stage and have obtained a lot of first-hand information.The engineers of customer process department and product department work closely with us in the final production stage to avoid and solve a lot of practical problems and ensure the product produced on time.
Flow
Product is located in the direction of artistic design from the beginning.Combine the traditional culture and small household electrical appliance product attributes,refine the design elements,evaluate the space, structure and the way of using general devices,finally finish the design synthetically.
Project Investment
6 months
Project Achievements
After unremitting efforts of all our colleagues, the products were launched at the Canton Fair according to the plan, and received favorable comments and considerable passenger flow and intention orders.
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