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E7蒸烤一体集成灶
E7 integrated steaming and baking oven
家庭办公类 厨房电器 2646 0 2021-07-01
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作品详情
中文 / English
作品简述
该产品是一款具备蒸烤一体功能的集成灶,专为中国小厨房设计,一体化安装方便美观。模块化设计集灶具、烟机、蒸箱、烤箱功能于一体,八大蒸烤模式满足年轻人多元化的饮食习惯。 烟机模块采用九十度全新超薄设计,搭配精致铝包边使产品更年轻化轻量化。超大黑晶镜面云台,强收纳好打理。15cm低空近吸让油烟无处可逃,真正做到厨房干净无烟。简洁的UI交互设计,能让用户一目了然、老人也能轻松上手。同时,该产品能耗也达到了国家一级标准,根同行业相比,能耗更低更环保。
Project Description
This product is an integrated stove with a steaming and grilling function. It is specially designed for Chinese small kitchens. The integrated installation is convenient and beautiful.The modular design integrates the function of stove, hood, steamer and oven, and the eight steaming and roasting modes meet the diverse eating habits of young people. The module of the smoke machine adopts a new ultra-thin design of 90 degrees, and it is matched with delicate aluminum edge to make the product more youthful and lightweight. Large black crystal mirror head, strong storage for good care. 15cm low near the smoke can not escape, really clean kitchen smoke-free. Simple UI interaction design, can let the user be clear at a glance, the elderly can also easily start. At the same time, the energy consumption of the product has also reached the national standard, compared with the same industry, the energy consumption is lower and more environmentally friendly.
Business Performance
This product is an innovative kitchen appliance product. According to the product plan, it is positioned as an online mid-end image product. The pre-sale of this product has exceeded 2,300 units. At the same time, the Martian has opened more than 1,600 physical stores across the country. The sales plan of E7BC is expected to sell 11,000 units per year, which has greatly improved the market competitiveness of the company’s products and strengthened the high-end brand of the Marssenger. Lead the image.
Social Impact
1.The E7BC integrated stove is user-centric. The design of the seamless glass micro crystal countertop and the nano-scale polymer non-stick oil net solve the biggest pain point of user cleaning. 2.Powerful air volume and widescreen smoke board design with low altitude near suction technology to make the lampblack nowhere to escape, truly clean and smoke-free kitchen, so that the kitchen life is more healthy. 3.In terms of sustainable development, this product has reached the national first-level energy consumption standard, played a powerful role in energy conservation and environmental protection, improved the user experience of cooking appliances, led the trend of stove design and development, and promoted household kitchen appliances development of.
Team Structure
1.In the entire project design and development, Marssenger has established a special team internally and runs the entire project in accordance with the product design and development process to ensure the high level of design and industry leadership from concept to design delivery. 2.According to the company's production and development process, each project representative organizes the resources of each department to enter the project. In this process, the market service representative is responsible for collecting and feedback user needs and information, product planning and product requirements, project manager coordinating the project team resources , Industrial designers carry out product appearance design and UI design according to input requirements, electrical engineers are responsible for the realization of product function control, test engineers test and verify product related functions and performance, process and production representatives are responsible for process and production feasibility, and other representatives do the corresponding Cooperate and coordinate with the resources to meet the smooth progress of the entire project.
Flow
1.In the early stage of project development, we conducted research interviews, user experience journey maps and other methods based on users. Starting from the user’s home environment and cooking habits, the user’s potential needs for cooking have been discovered, and this is the design breakthrough point, boldly attempting to innovate, meeting the diverse eating habits of young people and solving the problem of kitchen cleaning. 2.Throughout the project, we applied the product development process and sought for the opinions of all parties within and outside the project team during the project design and development stage, including internal industrial designers, structural engineers, production engineers, structural experts and other professionals.
Project Investment
The E7BC integrated stove has been established in August 2020 and will be launched in April 2021. It has taken nearly 8 months in total, creating a short period of innovation and high development efficiency for the integrated stove industry.In addition, various departments of the company have also invested a lot of time, energy, manpower and other resources. The mold spent nearly 10 million yuan to create this stove, creating a new operating experience and leading the kitchen appliances. Develop towards intelligence and technology.
Project Achievements
1.The maximum air volume of the E7BC integrated stove reaches 17m³/min, and the net oil fume absorption rate is as high as 99%. 2.The E7BC integrated stove uses a self-developed noise reduction oil guide duct, and the sound intensity value is 53dB, which is much lower than the estimated value, which is the lowest noise value in the integrated kitchen appliance industry. 3.The monthly shipments of this product have reached more than 2,300 units, which is higher than the estimated value. 4.Since its release, the product has been well received by consumers and the industry as well as the continuous attention of major media. The high-end Marssenger brand also has an increasingly high position in the market.
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