The American Standard CleansePlus Hand and Head Shower Range enhances daily rituals with microbubble technology and dedicated facial skin and scalp care sprays. This advanced shower technology generates nano-sized bubbles that penetrate deep into skin pores. The hand shower offers three distinct spray patterns - rain spray, power rain spray and mist spray for facial care - while the head shower provides rain and alternating spray patterns to stimulate scalp blood flow.

The CleansePlus shower range delivers value through advanced technology and thoughtful design. Its microbubble aerator generates bubbles one-third the size of skin pores, enabling deeper cleansing beyond traditional sprays. The hand shower's fog-like mist is effective for facial cleansing, while the head shower's alternating spray pattern stimulates scalp circulation. Pillowed surfaces enhance ergonomics, and protruding buttons ensure easy spray mode switching, even without direct visibility. Contrasting materials and detailed nozzles create a visual hierarchy, emphasizing function and appeal. Available in multiple colors and finishes, the range blends refined aesthetics, functionality, and purposeful technology.

American’s Standard’s strategic expansion into the shower space is backed by our research showcasing that people do more in the shower area than before, inviting new rituals and signals growing needs around personal care. By entering the personal care segment, we are elevating the American Standard brand beyond its traditional recognition in ceramics, demonstrating our capability to deliver user-centric innovation across multiple bathroom touchpoints.

Our CleansePlus shower range acknowledges the evolution of the bathroom and shower area into a multi-purpose wellness space. The technology directly addresses the growing demand for enhanced personal care solutions, particularly in Asian markets where skincare and scalp care have become integral parts of daily rituals. The microbubble technology's ability to provide deeper cleansing while promoting blood circulation demonstrates our commitment to enhancing people's daily lives through meaningful innovation.

The development of this range required extensive collaboration between internal teams and external partners. We fostered strong partnerships to develop new technological platforms and ensure the delivery of promised benefits. This collaborative approach enabled us to combine our design expertise with cutting-edge technology development.

Our development process began with comprehensive research into emerging consumer needs and shower rituals across different cultures. Upon identifying that existing platforms couldn't deliver our desired benefits, we committed to developing new technology from scratch. This involved extensive work across teams in different regions and external partners to create the CleansePlus technology platform, ensuring it could deliver specific cleansing and wellness benefits while maintaining intuitive usability.

The development of this range required significant investment in creating two entirely new technology platforms. When our own existing solutions and the ones from external partners couldn't meet our specific requirements, we committed to developing proprietary technology from the ground up, demonstrating our dedication to delivering genuine innovation.

We have successfully created a shower range that fully resonates with American Standard's mission of enhancing daily life rituals. The collection effectively delivers its promised benefits, from deep pore cleansing to scalp stimulation, that are increasingly relevant in Asian markets. By offering products in various colors and finishes, we've provided users with the freedom of choice, allowing them to match their personal preferences, validating our investment in new technology development.