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爱护宁全生命周期照护闭环BBC模式
The BBC Model of I Care You's Full-Life-Cycle Care Closed Loop
服务设计类 照护服务 4163 0 2025-02-20
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作品详情
中文 / English
作品简述
广西新生活医养健康服务股份有限公司的爱护宁品牌,创新性地构建了全生命周期照护闭环 BBC 模式,整合线上线下资源,为用户提供覆盖 “院前 - 院中 - 院后” 的一站式照护服务,致力于提升服务品质和用户体验。 模式概述:BBC 模式即 “TOB我们 - TOB医院+社区 - TOC患者”,以企业为主体,连接医院、社区、家庭等多方,实现医疗护理服务的全流程覆盖。通过互联网技术,将线下服务与线上平台紧密结合,构建起完整的照护生态体系,满足用户在不同场景下的照护需求。 服务内容 院中服务:在医院场景下,为患者提供全程陪诊服务,协助办理入院手续、熟悉医院环境,在治疗过程中协助检查、送检陪检,住院期间负责生活护理,如协助翻身、订取餐、整理床铺等,还包括母婴、产科、专病照护等特色服务,保障患者在院期间的舒适与安全。 院后服务:延伸至居家和社区,提供出院延伸照护、养老照护、慢病照护、残障照护等服务。针对出院患者,安排专业人员上门进行康复指导和护理;为居家老人提供生活照料、健康管理、心理慰藉等综合服务,帮助他们恢复自主生活能力,提升生活质量。 院前服务:提供入院导诊服务,陪诊员协助患者就医,提前了解患者需求,帮助其快速完成挂号、就诊等流程,减少等待时间,提升就医效率。 平台建设:打通医院平台与爱护宁平台小程序,实现患者健康照护档案和信息互联互通。医院平台提供全程个体化健康照护管理,为专业照护提供帮扶指导;爱护宁平台则侧重于全程个体化生活照护管理,用户可通过小程序便捷预约服务、了解服务详情及进行评价反馈,实现线上线下服务的高效协同。 服务优势:整合多方资源,打破服务环节间的壁垒,让患者在就医前后都能享受到连贯、专业的照护服务,减少奔波和麻烦。 服务团队涵盖护士、康复师、社工、助老员等专业人员,经过严格培训,具备专业知识和技能,能够根据不同用户的需求提供个性化服务。通过互联网技术和信息化系统,对服务流程进行优化和管理,实现服务的标准化和规范化,提升服务质量和效率。 实践成果:在南宁市第一人民医院等多个医疗机构进行实践,为众多患者和老人提供了优质照护服务,获得用户高度认可。例如,为覃爷爷提供的从院中到居家的慢病管理护理服务,解决了其康复和护理难题,提升了患者及其家属的满意度。 与博组客合作开展社区照护,构建 “15 分钟温情养老服务圈”,为社区长辈提供多元化服务,改善了社区老人的健康状况,降低了整体医疗费用,提升了老年人的获得感和幸福感。 未来规划:计划在全国范围内复制推广 BBC 照护闭环模式,扩大服务覆盖范围,让更多人享受到优质的照护服务。加强与各方的合作,引入更多资源,进一步完善服务体系,提升服务品质,推动医养结合行业的发展,为社会养老和健康事业做出更大贡献。
用户价值
广西新生活公司爱护宁全生命周期照护闭环BBC模式以创新的服务理念和技术手段,为用户提供从就医到生活的全面、个性化、高品质照护服务,切实满足用户多元需求,全方位提升用户生活质量和健康水平。 全程连贯照护,就医无忧体验:在就医前,用户借助爱护宁平台小程序可便捷预约陪诊服务,陪诊员协助完成挂号、缴费等复杂流程,减少等待时间,让就医开端轻松有序。就医期间,医疗护理员全程陪伴,协助患者进行检查、送检等工作,在住院过程中,还提供生活护理,如协助翻身、订取餐食、整理床铺等服务,保障患者在院期间的舒适与安全。出院后,服务无缝延伸至居家,提供康复指导、慢病管理、生活照料等服务,帮助患者更好地恢复健康,实现从医院到家庭的连贯照护,让用户就医全程无忧。 个性化定制服务,满足多元需求:平台借助信息化系统收集用户健康数据和个性化需求,为用户精准匹配照护人员和定制服务方案。针对慢性病患者,制定包含饮食、运动、用药提醒及定期健康监测的专属管理计划;为产后妈妈提供产后康复、乳腺疏通、新生儿护理等一站式母婴护理服务,确保服务贴合不同用户的实际需求,提升照护体验与生活质量。 提升生活品质,享受安心生活:对于行动不便的老人,提供居家上门洗头、助浴等生活照料服务,让老人保持良好的个人卫生和生活状态;为失能和半失能人士提供日常护理和康复训练服务,帮助他们提高生活自理能力。通过这些细致入微的服务,提升了特殊群体的生活品质,让他们能够享受安心、有尊严的生活。 透明化服务流程,增强信任保障:用户可通过小程序实时查看服务进度、护理记录,对服务进行评价反馈,实现服务过程透明化。这种透明的服务机制,使用户能够全程监督服务质量,增强了对服务的信任度。公司严格的服务标准和人员培训体系,也为服务质量提供了坚实保障,让用户放心享受服务。
商业表现
广西新生活公司爱护宁全生命周期照护闭环BBC模式,以创新的服务模式整合资源,在市场拓展、客户满意度提升、产业协同发展等方面成果显著,展现出强大的商业活力与发展潜力。 市场拓展与规模增长:借助 BBC 模式,爱护宁在全国范围内积极布局,服务网络不断扩张。在广西本地,依托品牌优势,深入各地级市,服务超 130 家医疗机构,覆盖众多社区。在重庆、厦门、深圳、河北等地,通过与当地医疗机构合作,快速打开市场,如在重庆服务 12 家医院。随着服务范围扩大,服务人数持续增长,日服务人数达20W+,业务规模不断扩大,市场份额逐步提升。 客户满意度与口碑营销:BBC 模式提供的一站式、全周期照护服务,极大提升了客户满意度。患者和家属能享受到从院前到院后连贯、专业的照护,对服务的认可度高。像南宁市第一人民医院覃爷爷的案例,家属对服务专业度非常认可,继续选择院中照护服务。高满意度带来良好口碑,吸引更多新客户选择爱护宁服务,形成口碑营销,促进业务自然增长。 服务创新与增值收益:基于 BBC 模式,不断推出创新服务产品。如一站式服务平台上的床上如厕四件套、床上保暖擦浴等特色服务,满足患者个性化需求。在母婴护理领域,提供居家上门产后康复、乳腺疏通等服务,丰富服务品类。这些创新服务不仅提升服务品质,还创造新的盈利点,通过合理定价,为公司带来额外增值收益。 产业协同与资源整合:BBC 模式促进公司内部各业务板块协同发展,护理服务与培训业务相互促进。爱护宁培训学校为护理服务输送专业人才,保证服务质量;护理服务实践为培训提供案例和反馈,优化培训内容。公司还整合外部资源,与博组客合作开展社区照护,引入先进护理理念和模式,提升品牌竞争力,降低运营成本,提高运营效率,实现资源高效利用和产业协同发展。 品牌价值提升与商业潜力:BBC 模式的成功实践,提升了爱护宁品牌知名度和美誉度。品牌在照护行业影响力不断扩大,成为广西照护行业标杆品牌,2015年12月,新生活挂牌新三板资本市场(股票代码:834781),2019年被列为广西重点拟上市企业,2022年5月转板创新层,2023年2月被列为自治区上市(挂牌)后备企业精选库入库企业,为后续正式上市奠定了坚实基础。2015年在新三板挂牌至今,年均复合增长率达20%以上,公司自由资金充足,各项指标和资产质量良好。每年以股份或现金方式实现股东分红,截止2022年,创始股东回报超10倍以上。,并朝着全国知名照护品牌发展。高品牌价值吸引更多投资和合作机会,为未来资本运作和业务拓展奠定基础,蕴含巨大商业潜力。
社会影响
广西新生活公司爱护宁全生命周期照护闭环BBC模式在社会层面成效显著,于医疗资源优化、养老问题缓解、就业促进与人才培养、社会和谐构建等方面发挥积极作用,为社会发展注入动力、增添福祉。 优化医疗资源配置:BBC 模式借助互联网技术,实现了医疗资源的高效整合与合理分配。通过邕养康护平台与爱护宁平台小程序的打通,患者健康照护档案和信息得以互联互通。这使得医疗护理员能依据患者的过往病史、检查结果等信息,提供更具针对性的照护服务,避免了医疗资源的浪费。在患者从医院过渡到居家的过程中,平台可调配社区和居家的护理资源,为患者提供无缝衔接的服务,提高了医疗资源的利用效率,让有限的资源能够服务更多有需求的人群。 缓解养老难题:在人口老龄化加剧的背景下,该模式为养老问题提供了创新解决方案。在社区层面,与博组客合作构建 “15 分钟温情养老服务圈”,为老年人提供生活照料、家政服务、居家康复护理等多元化服务。通过专业人员的上门服务,满足了老年人在家中就能享受到优质养老服务的需求,减轻了家庭的养老负担。同时,借助奥马哈信息化系统,为老年人制定个性化的护理计划,帮助他们恢复自主生活能力,提升了老年人的生活质量,促进了养老服务的专业化和规范化发展。 促进就业与人才培养:创造了大量就业机会,涵盖医疗护理员、陪诊员、康复师、社工等多个岗位,为不同专业背景的人员提供了就业渠道。旗下的爱护宁职业技能培训学校,自 2022 年开办以来,已开展多种职业技能培训,培训超 2200 人次。通过系统的培训和考核,提升了从业人员的专业技能和职业素养,为照护行业培养了一批高素质人才,推动了行业的整体发展,也为社会就业稳定做出了贡献。 助力社会和谐发展:BBC 模式为患者和家属提供了全方位的照护服务,让患者在就医过程中得到精心照料,家属能够安心工作和生活,减少了因疾病照护带来的家庭矛盾和社会问题。在社区照护中,组织志愿者团队和兴趣社团,定期开展文化娱乐活动,丰富了老年人的精神生活,促进了社区居民之间的交流与互动,增强了社区凝聚力,营造了和谐的社会氛围,推动了社会的和谐稳定发展。 18次迎接各项目领导调研,树立品牌和影响力: 截止12月,医疗护理员试点工作开展,共计迎接各级领导调研指导18次(公司4次、江滨医院6次、医科大1次、瑞康2次、一人医1次、钦州4次),分别迎接国家、自治区、南宁市等各级政府领导的调研,均很好的展示医疗护理员专项工作的成果,展示公司管理,得到政府各级领导的认可,特别是自治区人社厅唐厅长调研江滨医疗护理员成果展示,得到唐厅长的大力表扬,并邀请参加在桂林举办自治区农民工大赛会展,展示新生活品牌。 有效的品牌宣传72篇宣传报道:医疗护理员试点工作开展,全面规范管理,品牌推广36篇,其中考证培训11篇,业务宣传9篇,技能比赛5篇,优秀事迹4篇,迎检合作7篇,从各方面进行业务现场,品牌推广效果明显,为提升新生活品牌影响力做出应有贡献。(以上数据截止到2025年1月7日) 广西新生活医养健康服务股份有限公司,员工队伍庞大,共 7235 人,其中女性占比 83.8%。业务横跨后勤、陪护、养老等多领域,服务网络覆盖广西并延伸至多地,为超 130 家机构定制后勤保障方案,日均服务超 20 万人次,收获多项荣誉。 一、社会责任——筑梦女性,领航医养 广西新生活积极践行社会责任,展现出强大担当。为超 6000 名女性提供稳定就业岗位,助力她们实现自我价值。这些女性员工秉持 “以人为本,服务至上” 宗旨,作为公司服务的核心力量,用行动传递爱心,让服务对象感受尊重与关怀,为行业发展注入活力。 同时,公司持续创新升级业务,引领医养健康服务迈向现代化、专业化。自主研发的急标送运系统在广西医科大学附属第一医院启用,优化了护理流程,为医院发展及患者优质、安全就医提供有力支持,充分体现了公司履行社会责任、推动行业进步的理念。 公益之路——内外兼修,传递大爱 公益方面,2017 年公司设立爱心互助基金,近 9000 名员工参与捐赠,帮助 26 名困境员工。疫情期间,捐赠超20万元物资,400 多名员工支援抗疫。同时,积极投身脱贫攻坚,获评广西 “万企帮万村” 精准扶贫行动先进民营企业称号。 广西新生活以实际行动践行企业担当,在医养健康服务领域,从就业帮扶到服务创新,从医患关系改善到公益事业,全方位发力,为 “一老一小” 和社会和谐发展贡献力量,成为行业典范。 荣获2020 年广西“万企帮万村”精准扶贫行动先进民营企业 2022-2023年最成功设计大奖至臻奖 2024 年广西壮族自治区“八桂系列”劳务品牌龙头企业 2024年荣获成功设计至臻奖 2024年荣获“国际服务设计大赛HOME 2024服务设计创业新锐奖 “八桂系列”劳务品牌龙头企业 “八桂系列”劳务品牌技能培训领航单位
团队组织
广西新生活公司爱护宁全生命周期照护闭环BBC模式组建了多元化、专业协同的团队,涵盖管理、服务、培训、技术等多领域人才,通过明确分工、高效协作和持续创新,为 BBC 模型的运行与优化提供保障,推动照护服务业务发展。 核心管理团队:由董事长朱荣芬担任项目小组组长,主导整体方向,常务副总裁黄水国担任副组长,负责执行落实。核心管理团队制定战略规划,把握 BBC 模型发展方向,监督业务进展,协调资源分配,保障模型在各业务环节顺利推进,如在品牌推广、市场拓展、服务升级决策上发挥关键作用。 专业服务团队:包括导诊员、陪诊员、医疗护理员、居家养老护理员等。导诊员和陪诊员在院前协助患者就医,提供引导、挂号等服务;医疗护理员在院中负责患者生活护理、协助治疗;居家养老护理员为院后患者和老人提供生活照料、康复护理。团队成员具备专业技能,部分人员经培训获相关证书,如广西医科大学第一附属医院项目的陆丽芬代表公司在全国医疗护理员职业技能大赛中获奖,展现团队专业实力。 培训师资团队:来自爱护宁职业技能培训学校,承担健康管理师、养老护理员等多工种培训任务。他们开发培训课程,开展教学活动,确保服务人员掌握专业知识和技能。通过持续培训,提升服务团队整体素质,为 BBC 模型提供人才支持,2024 年培训超 2200 人次,保障服务质量稳定提升。 技术研发团队:负责开发和维护邕养康护平台、爱护宁平台小程序等信息化系统。实现患者健康照护档案和信息互联互通,为服务团队提供数据支持,方便用户预约、评价服务。技术团队不断优化平台功能,提升用户体验和服务效率,如优化小程序界面,简化预约流程,推动 BBC 模型数字化发展。 创新协作团队:由不同部门人员组成,如社区居家照护事业部人员与博组客合作,探索创新社区照护模式。团队关注行业动态和用户需求,提出创新方案,如打造无陪护病房的 CARE 模式、整合陪护共享市场等,推动 BBC 模型持续优化升级,保持公司在照护行业竞争力。 校企合作:2020年9月17日9月16日,广西新生活后勤服务管理股份有限公司(简称广西新生活公司)与柳州城市职业学院举行了“校企合作协同育人”签约仪式。柳州城市职业学院副院长刘洪波率各院系主管领导与广西新生活公司董事长朱荣芬女士一行参加了签约仪式。广西新生活公司高度重视与柳州城市职业学院的校企合作项目,将本着优势互补、合作共赢的原则,加快推进合作项目的实施进程,并不断探索产、学、研结合的创新之路,共同构建产业学院的生态环境,最终实现校企合作、人才培养、产教融合、共创共赢的目标。2023年4月27日,广西工业职业技术学院医药健康学院与广西新生活医养健康服务股份有限公司战略合作签约及“健康照护师人才培养基地”揭牌仪式。该项目是由广西工业职业技术学院医药健康学院与广西新生活公司共同建立的校企合作培训基地,以健康照护师人才的培养为工作目标,充分利用各自的优势资源,培养高素质、高技能的老年服务与管理等相关专业人才,同时也为学生实习、实训、就业创造更大的空间,共建健康照护师人才培养基地。“健康照护师人才培养基地”的建立,标志着新生活医养健康事业发展更进一步,开启校企合作新征途,为新生活下步多元化创新发展助力!2023年,新生活着力打造社区养老服务中心,此次合作,新生活将与广西工业职业技术学院医药健康学院共同探索实施现代学徒制、企业新型学徒制、种子订单班等人才培养模式,为社区养老服务中心输送专业型人才!2024年10月25日,国以才立,业以才兴。人才是第一资源,加强人才队伍建设对于国家的发展、企业的进步至关重要。为了加强人才队伍建设,扩大人才储备量,打造更适合企业发展的新兴力量,2024年,新生活公司深化校企合作,与广西卫生职业技术学院(以下简称卫职院)的合作,启动“新生活医疗护理班”(订单班)。从南宁各大院校引进相关专业的实习生超过100名,为医疗护理行业注入新鲜血液。2024年 11月5日上午,广西新生活医养健康服务股份有限公司与广西卫生职业技术学院医疗护理员订单班开班仪式在新生活公司隆重举行。双方领导、师生代表共同见证了这一重要时刻。在开班仪式上,爱护宁学校戴艳萍校长致欢迎词,对广西卫生职业技术学院师生们的到来表示热烈欢迎。她表示,此次合作是深化产教融合、推进校企合作的重要举措,新生活将为学生提供良好的实践平台和就业机会。广西卫生职业技术学院护理学院汪涛副院长在致辞中指出,此次与新生活公司合作开设订单班,将充分发挥学院师资、设备等教学资源优势,结合企业的实践经验和行业需求,共同制定培养计划,建立双导师制度,实现理论教学与临床实践的有机结合本次订单班的成立,是新生活人才驱动战略的重要举措,也是响应国家产教融合政策的具体实践。通过"订单式"培养模式,学生在校期间即可接受企业文化熏陶和岗位技能培训,实现理论学习与临床实践的无缝对接。随着人口老龄化加速和医疗服务需求的持续增长,高素质医疗护理人才的培养显得尤为重要。新生活作为广西医养健康领域的龙头企业,始终秉持"爱与成长"的企业价值观,此次与广西卫生职业技术学院的合作,正是践行这一理念的重要举措。未来,新生活将继续深化校企合作,为专业学子搭建更好的成长平台,为行业培养更多优秀人才,为健康广西建设贡献力量!
流程方法
广西新生活公司爱护宁全生命周期照护闭环BBC模式,通过整合线上线下资源,构建起一套涵盖 “院前 - 院中 - 院后” 的全流程、闭环式照护服务体系,旨在为用户提供连贯、专业、高效的照护体验。 院前服务流程:用户有就医需求时,可通过微信搜索 “爱护宁” 小程序,进入后绑定个人信息并选择所在医院。在小程序上,用户能预约陪诊服务,陪诊员会提前与用户沟通,了解其病情和需求。陪诊当天,陪诊员在医院协助用户完成挂号、缴费等手续,并引导用户前往相应科室就诊,帮助用户快速有序地开启就医流程。 院中服务流程:患者入院后,医疗护理员会依据医院安排和患者需求,提供全方位生活护理和协助服务。从协助患者整理入院物品、熟悉病房环境,到协助检查、送检陪检、定时巡视、协助服药喝水等日常护理工作,以及查看点滴、协助如厕、协助擦澡更衣等细致服务,医疗护理员还会根据患者情况提供母婴、产科、专病等特色照护,保障患者在院期间的舒适与安全。 院后服务流程:患者出院前,医护人员与护理员共同评估患者的康复需求,制定个性化院后照护计划。出院时,护理员协助患者办理出院手续,并提供护送转科或出院服务。出院后,护理员按照计划上门提供服务,如为慢病患者进行健康监测、用药指导和生活方式干预;为康复期患者开展康复训练指导;为居家老人提供生活照料、心理慰藉等服务。服务过程中,护理员及时记录服务情况并反馈给相关人员,以便调整服务方案。 信息流通与管理流程:邕养康护平台与爱护宁平台小程序实时打通,实现患者健康照护档案和信息的互联互通。医护人员、护理员可随时查看患者的过往病史、检查报告、治疗记录等信息,为提供精准照护服务提供依据。用户也能通过小程序查看服务进度、护理记录,对服务进行评价反馈,平台收集这些信息后,用于优化服务流程、提升服务质量。 培训与质量控制流程:爱护宁职业技能培训学校负责对服务人员进行统一培训,内容涵盖理论知识、实践操作和职业素养等方面。培训结束后,进行严格考核,考核合格者获得专项职业能力证书,确保服务人员具备专业服务能力。公司建立质量监督机制,通过不定期抽查、用户评价等方式,对服务质量进行监控。针对发现的问题,及时整改并优化服务流程,保障 BBC 模型下的服务质量稳定可靠。
达成情况
1.在职员工人数:医疗护理员试点工作开展以来,各试点项目组织员工开展动员大会6次,6个试点项目统一管理1066人,其中钦州市妇幼28人、南宁一人医277人、江滨医院220人、医科大313人、瑞康医院196人、区人医北院32人,包含有自有员工以及一对一陪护人员。 2.持证 90%以上:截至2024年11月数据统计,试点项目整体组织828人开展持证培训;779人通过考核并持证,钦州市妇幼项目员工同时持有病患陪护、母婴护理、医疗护理员三证,5名管理人员经过医疗护理员高级证书考核获得医疗护理员师资证,具备行业培训资格。 3.存量深挖增长:建立私陪共享池,统一纳入私陪加入公司1144人,纳入后一对一派单466人次,一对多、班组服务派单327人次,喘息服务派单156人次,纳入后统一体检656人,统一组织陪护人员培训7404人次,新增陪护单量6853单,一对多、班组服务单量增加6136单,喘息服务新增909单,单量提升,助力公司经营增长,试点工作有效开展,扩大项目经营面,2024年7月,公司进驻广西壮族自治区人民医院北院项目,将试点项目扩大至6家。 4.组织开展员工星级评定,激发员工做好服务原动力: 并通过爱护宁信息平台录入信息,共计录入802名星级员工信息,江滨123人,南宁一人医145人,医科大一附院319人,钦州市妇幼30人,瑞康医院161人,区人医北院24人,一星540人,占比67.33%,二星96人,占比11.97%,三星13人,占比1.62%,四星17人,占比2.12%,五星47人,占比5.86%。成果是表扬信和锦旗增多。 5.线上时时满意度评价:为保证服务质量,开展满意度调研,每月组织开展医护人员、患者及家属满意度调研,每月组织开展医护人员、患者及家属满意度调研,线上线下调查问卷3万6仟多份,医护人员平均满意度96.73%,患者平均满意度98.68%。区人医北院区接管五个月,满意度达100%。 6.客户认可:试点项目开展以来收到感谢信:114封,锦旗:35面。患者体验感、获得感显著增强。 7.技能比赛成果:参加各医疗机构组织的员工技能大赛,钦州市妇幼28人参加,获得一等奖1名、二等奖3名、三等奖5名,优秀奖19人;江滨医院19人参加,获得一等奖1名、二等奖3名、三等奖4名、优秀奖11名;瑞康医院14人参加,获得特等奖1名,一等奖2名、二等奖3名、三等奖8名;区人医北院:4人参加初赛,3人进入总决赛。 7.全面完善体系管理(10本册子):医疗护理员专项工作开展,专项工作拟定专属工作管理体系,总共完成《医疗护理员管理制度》《医疗护理员奖惩制度》《医疗护理员晋升管理制度》《医疗护理员培训管理制度》《医疗护理员星级评定制度》《医疗护理员岗位说明书》《医疗护理员业务流程》《医疗护理员风险防控管理》《医疗护理员体系文件》等10份制度汇编,建立健全管理体系,让医疗护理员工作更规范化、具体化。 8.18次迎接各项目领导调研,树立品牌和影响力: 截止12月,医疗护理员试点工作开展,共计迎接各级领导调研指导18次(公司4次、江滨医院6次、医科大1次、瑞康2次、一人医1次、钦州4次),分别迎接国家、自治区、南宁市等各级政府领导的调研,均很好的展示医疗护理员专项工作的成果,展示公司管理,得到政府各级领导的认可,特别是自治区副主席、自治区人社厅唐厅长调研江滨医疗护理员成果展示,得到了到场领导的大力表扬,并邀请参加在桂林举办自治区农民工大赛会展,展示新生活品牌。 10.有效的品牌宣传72篇宣传报道:医疗护理员试点工作开展,全面规范管理,品牌推广36篇,其中考证培训11篇,业务宣传9篇,技能比赛5篇,优秀事迹4篇,迎检合作7篇,从各方面进行业务现场,品牌推广效果明显,为提升新生活品牌影响力做出应有贡献。(以上数据截止到2025年1月7日)
Project Description
The I Care You brand of Guangxi New Life Medical and Elderly Care Health Service Co., Ltd. has innovatively developed the BBC model of a full - life - cycle care closed loop. It integrates online and offline resources to provide users with one - stop care services covering the entire "pre - hospital - in - hospital - post - hospital" process, aiming to enhance service quality and user experience. Model Overview: The BBC model is "TOB (our company) - TOB (hospitals + communities) - TOC (patients)". With the enterprise as the main body, it connects multiple parties such as hospitals, communities, and families to achieve full - process coverage of medical and nursing services. Through Internet technology, it closely combines offline services with online platforms to build a complete care ecosystem, meeting the care needs of users in different scenarios. Service Content In - hospital Services: In the hospital setting, it offers patients full - course escort services. It helps patients handle admission procedures, get familiar with the hospital environment, assists in examinations, specimen delivery, and escort during the treatment process. During the hospital stay, it is responsible for daily care tasks like helping patients turn over, ordering meals, and making beds. Moreover, it includes special services such as maternal - infant care, obstetric care, and specialized - disease care to ensure the comfort and safety of patients during their hospital stay. Post - hospital Services: The services extend to the home and community. It provides discharge - extended care, elderly care, chronic - disease care, and disability care. For discharged patients, professional staff are arranged to visit their homes for rehabilitation guidance and nursing. For the elderly at home, comprehensive services including daily care, health management, and psychological comfort are provided to help them regain their independent living ability and improve their quality of life. Pre - hospital Services: It provides admission guidance services. Escorts assist patients in seeking medical treatment. They understand patients' needs in advance and help them quickly complete procedures such as registration and seeing a doctor, reducing waiting time and improving the efficiency of medical treatment. Platform Construction: The hospital platform and the I Care You platform mini - program are connected to achieve the interconnection and sharing of patients' health care records and information. The hospital platform provides full - course individualized health care management to offer support and guidance for professional care. The I Care You platform focuses on full - course individualized daily care management. Users can conveniently book services, check service details, and give feedback and evaluations through the mini - program, realizing the efficient coordination of online and offline services. Service Advantages: It integrates resources from multiple parties, breaking down the barriers between service links. This enables patients to receive consistent and professional care services before and after medical treatment, reducing the trouble of running around. The service team consists of professional personnel such as nurses, rehabilitation therapists, social workers, and senior - care assistants. After strict training, they have professional knowledge and skills and can provide personalized services according to the needs of different users. Through Internet technology and information systems, the service process is optimized and managed to achieve service standardization and normalization, improving service quality and efficiency. Practical Achievements: It has been implemented in many medical institutions such as Nanning First People's Hospital, providing high - quality care services for numerous patients and the elderly, and has been highly recognized by users. For example, the chronic - disease management and nursing service provided for Grandpa Qin from in - hospital to home has solved his rehabilitation and nursing problems, enhancing the satisfaction of the patient and his family. By collaborating with Buurtzorg to carry out community care, a "15 - minute warm elderly care service circle" has been constructed, providing diversified services for the elderly in the community, improving the health conditions of community elders, reducing overall medical costs, and enhancing the sense of gain and happiness of the elderly. Future Plans: The company plans to replicate and promote the BBC care closed - loop model nationwide, expand the service coverage, and enable more people to enjoy high - quality care services. It will strengthen cooperation with various parties, introduce more resources, further improve the service system, enhance service quality, promote the development of the integration of medical and elderly care industries, and make greater contributions to social elderly care and health undertakings.
User Value
The BBC model of the full - life - cycle care closed loop of I Care You by Guangxi New Life Company, with innovative service concepts and technical means, provides users with comprehensive, personalized, and high - quality care services ranging from medical treatment to daily life. It effectively meets the diverse needs of users and comprehensively improves users' quality of life and health levels. **Seamless Care Throughout the Process, Worry - Free Medical Experience**: Before seeking medical treatment, users can conveniently book companion services through the I Care You platform mini - program. The companions will assist in completing complex procedures such as registration and payment, reducing waiting time and making the start of the medical treatment process easy and orderly. During the medical treatment, medical caregivers will accompany the patients throughout the process, helping them with examinations, specimen delivery, and other tasks. During the hospital stay, they also provide daily care services such as helping patients turn over, ordering meals, and making beds to ensure the comfort and safety of patients during their hospital stay. After discharge, the services seamlessly extend to the home, providing rehabilitation guidance, chronic disease management, daily care, and other services to help patients recover better. This realizes seamless care from the hospital to the home, allowing users to have a worry - free medical experience. **Personalized Customized Services to Meet Diverse Needs**: The platform uses an information system to collect users' health data and personalized needs, and accurately matches caregivers and customizes service plans for users. For patients with chronic diseases, exclusive management plans are developed, including diet, exercise, medication reminders, and regular health monitoring. For postpartum mothers, one - stop maternal and infant care services such as postpartum rehabilitation, breast milk duct dredging, and neonatal care are provided to ensure that the services meet the actual needs of different users and improve the care experience and quality of life. **Improving the Quality of Life and Enjoying a Peaceful Life**: For the elderly with limited mobility, home - based services such as hair washing and bathing are provided to help them maintain good personal hygiene and living conditions. For the disabled and semi - disabled, daily care and rehabilitation training services are offered to help them improve their self - care ability. Through these meticulous services, the quality of life of special groups is improved, enabling them to enjoy a peaceful and dignified life. **Transparent Service Process, Strengthening Trust and Assurance**: Users can view the service progress and nursing records in real - time through the mini - program and provide evaluation feedback, making the service process transparent. This transparent service mechanism allows users to supervise the service quality throughout the process, enhancing their trust in the service. The company's strict service standards and staff training system also provide a solid guarantee for service quality, allowing users to enjoy the service with peace of mind.
Business Performance
The BBC model of the full - life - cycle care closed loop of I Care You by Guangxi New Life Company integrates resources with an innovative service model and has achieved remarkable results in market expansion, customer satisfaction improvement, and industrial collaborative development, demonstrating strong commercial vitality and development potential. **Market Expansion and Scale Growth**: With the help of the BBC model, I Care You has been actively deploying across the country, and its service network has been continuously expanding. In Guangxi, relying on its brand advantages, it has penetrated into various prefecture - level cities, serving over 130 medical institutions and covering numerous communities. In cities such as Chongqing, Xiamen, Shenzhen, and Hebei, through cooperation with local medical institutions, it has quickly entered the market. For example, it serves 12 hospitals in Chongqing. As the service scope expands, the number of serviced people continues to grow, with the daily service volume exceeding 200,000. The business scale is constantly expanding, and the market share is gradually increasing. **Customer Satisfaction and Word - of - Mouth Marketing**: The one - stop, full - cycle care service provided by the BBC model has greatly improved customer satisfaction. Patients and their families can enjoy consistent and professional care from pre - hospital to post - hospital, and they have a high degree of recognition of the service. Take the case of Grandpa Qin in Nanning First People's Hospital. His family highly recognized the professionalism of the service and continued to choose the in - hospital care service. High customer satisfaction has led to a good reputation, attracting more new customers to choose I Care You's services. This forms word - of - mouth marketing and promotes the natural growth of the business. **Service Innovation and Value - added Returns**: Based on the BBC model, innovative service products are continuously launched. For example, special services such as the four - piece set for in - bed toileting and warm in - bed bathing on the one - stop service platform meet the personalized needs of patients. In the field of maternal and infant care, services such as home - based postpartum rehabilitation and breast milk duct dredging are provided, enriching the service categories. These innovative services not only improve the service quality but also create new profit points. Through reasonable pricing, they bring additional value - added returns to the company. **Industrial Collaboration and Resource Integration**: The BBC model promotes the collaborative development of various business segments within the company. The nursing service and training business complement each other. I Care You Training School supplies professional talents for the nursing service, ensuring service quality. The nursing service practice provides cases and feedback for the training, optimizing the training content. The company also integrates external resources. By collaborating with Buurtzorg to carry out community care, it introduces advanced nursing concepts and models, enhances brand competitiveness, reduces operating costs, improves operating efficiency, and realizes the efficient utilization of resources and the collaborative development of the industry. **Brand Value Enhancement and Commercial Potential**: The successful implementation of the BBC model has enhanced the popularity and reputation of the I Care You brand. The brand's influence in the care industry is constantly expanding, and it has become a benchmark brand in the Guangxi care industry. In December 2015, New Life was listed on the New Third Board capital market (Stock Code: 834781). In 2019, it was listed as a key pre - listing enterprise in Guangxi. In May 2022, it transferred to the innovation layer. In February 2023, it was included in the selected reserve enterprise database for listing (quotation) in the autonomous region, laying a solid foundation for subsequent formal listing. Since its listing on the New Third Board in 2015, the average annual compound growth rate has exceeded 20%. The company has sufficient free funds, and its various indicators and asset quality are good. Shareholders receive dividends in the form of shares or cash every year. As of 2022, the returns for founding shareholders have exceeded 10 times. It is also moving towards becoming a well - known national care brand. The high brand value attracts more investment and cooperation opportunities, laying a foundation for future capital operations and business expansions and containing huge commercial potential.
Social Impact
The All - life - cycle Care Closed - loop BBC Model of Aihuning of Guangxi New Life Company has achieved remarkable results at the social level. It plays a positive role in optimizing medical resources, alleviating the elderly care problem, promoting employment and talent cultivation, and building social harmony, injecting impetus and adding well - being to social development. Optimizing the Allocation of Medical Resources: The BBC Model, with the help of Internet technology, has realized the efficient integration and rational distribution of medical resources. Through the interconnection of the Yongyang Kanghu Platform and the Aihuning Platform Mini Program, patient health care records and information can be shared and accessed. This enables medical caregivers to provide more targeted care services based on patients' past medical histories, examination results and other information, avoiding the waste of medical resources. During the transition of patients from the hospital to home, the platform can allocate community and home - based nursing resources to provide seamless services for patients, improving the utilization efficiency of medical resources and enabling limited resources to serve more people in need. Alleviating the Elderly Care Dilemma: Against the backdrop of the intensifying aging population, this model provides an innovative solution to the elderly care problem. At the community level, it cooperates with Bo Group to build a "15 - minute warm elderly care service circle", providing diversified services for the elderly, such as daily care, domestic services, home - based rehabilitation nursing, etc. Through the on - site services provided by professionals, the needs of the elderly to enjoy high - quality elderly care services at home are met, reducing the elderly care burden on families. Meanwhile, with the help of the Omaha information system, personalized nursing plans are developed for the elderly to help them regain their independent living abilities, improving the quality of life of the elderly and promoting the professional and standardized development of elderly care services. Promoting Employment and Talent Cultivation: It has created a large number of employment opportunities, covering various positions such as medical caregivers, patient escorts, rehabilitation therapists, social workers, etc., providing employment channels for people with different professional backgrounds. Since its establishment in 2022, Aihuning Vocational Skills Training School under the company has carried out a variety of vocational skills trainings, with more than 2,200 people trained. Through systematic training and assessment, the professional skills and professional qualities of practitioners have been improved, cultivating a group of high - quality talents for the care industry, promoting the overall development of the industry, and also contributing to the stability of social employment. Contributing to the Harmonious Development of Society: The BBC Model provides comprehensive care services for patients and their families. Patients receive meticulous care during the medical treatment process, allowing their families to work and live with peace of mind, reducing family conflicts and social problems caused by disease care. In community care, volunteer teams and interest clubs are organized, and cultural and recreational activities are regularly carried out. This enriches the spiritual life of the elderly, promotes communication and interaction among community residents, strengthens community cohesion, creates a harmonious social atmosphere, and promotes the harmonious and stable development of society. Receiving 18 Inquiries from Project Leaders and Establishing Brand and Influence: As of December, the pilot work of medical caregivers has been carried out, and a total of 18 research and guidance visits from leaders at all levels have been received (4 times at the company, 6 times at Jiangbin Hospital, 1 time at Guangxi Medical University, 2 times at Ruikang Hospital, 1 time at Nanning First People's Hospital, and 4 times in Qinzhou). The company has received research from national, autonomous region, Nanning city and other government leaders at all levels, and has well demonstrated the achievements of the special work of medical caregivers and the company's management, winning the recognition of government leaders at all levels. In particular, when Tang, the director of the Department of Human Resources and Social Security of the Autonomous Region, investigated the achievements of medical caregivers at Jiangbin Hospital, he highly praised the work and invited the company to participate in the exhibition of the Autonomous Region Migrant Workers Competition held in Guilin to showcase the New Life brand. Effective Brand Promotion with 72 Publicity Reports: With the launch of the medical caregiver pilot work and comprehensive standardized management, 36 brand promotion reports have been carried out, including 11 on certification training, 9 on business promotion, 5 on skills competitions, 4 on outstanding deeds, and 7 on inspection and cooperation. Business scenes have been presented from various aspects, and the brand promotion effect is obvious, making due contributions to enhancing the brand influence of New Life. (The above data is as of January 7, 2025) Guangxi New Life Medical and Elderly Care Health Service Co., Ltd. has a large workforce of 7,235 people, with women accounting for 83.8%. Its business spans multiple fields such as logistics, escort, and elderly care. The service network covers Guangxi and extends to many places. It has customized logistics support plans for more than 130 institutions, serves more than 200,000 people daily, and has won many honors. I. Social Responsibility - Empowering Women and Leading the Medical and Elderly Care Industry Guangxi New Life actively fulfills its social responsibilities and demonstrates strong commitment. It provides stable employment positions for over 6,000 women, helping them realize their self - value. These female employees, adhering to the tenet of "people - oriented, service - first", serve as the core force of the company's services. They convey love through their actions, making service recipients feel respected and cared for, and injecting vitality into the development of the industry. At the same time, the company continuously innovates and upgrades its business, leading the medical and elderly care health services towards modernization and specialization. The self - developed emergency delivery system was put into use in the First Affiliated Hospital of Guangxi Medical University, optimizing the nursing process and providing strong support for the development of the hospital and the high - quality and safe medical treatment of patients. This fully reflects the company's concept of fulfilling social responsibilities and promoting the progress of the industry. The Path of Public Welfare - Cultivating Both Inner and Outer Strengths and Conveying Great Love In terms of public welfare, in 2017, the company established an 爱心互助基金 (Love Mutual - Aid Fund). Nearly 9,000 employees participated in the donation, helping 26 employees in difficult situations. During the epidemic, the company donated materials worth over 200,000 yuan, and more than 400 employees supported the anti - epidemic work. At the same time, the company actively engaged in poverty alleviation and was awarded the title of Advanced Private Enterprise in the "Ten - Thousand Enterprises Assisting Ten - Thousand Villages" Targeted Poverty Alleviation Action in Guangxi. Guangxi New Life practices corporate responsibility with practical actions. In the field of medical and elderly care health services, it exerts efforts in all aspects, from employment assistance to service innovation, from improving the doctor - patient relationship to public welfare undertakings, contributing to the well - being of the elderly and children and the harmonious development of society, and becoming a model in the industry. Awards and Honors Awarded as an Advanced Private Enterprise in the "Ten - Thousand Enterprises Assisting Ten - Thousand Villages" Targeted Poverty Alleviation Action in Guangxi in 2020 Received the Ultimate Award of the Most Successful Design Award from 2022 - 2023 Designated as a Leading Enterprise of the "Bagui Series" Labor Brand in the Guangxi Zhuang Autonomous Region in 2024 Won the Ultimate Award of the Successful Design in 2024 Awarded the "Home 2024 Service Design Startup Rising Star Award" in the International Service Design Competition in 2024 Leading Enterprise of the "Bagui Series" Labor Brand Pilot Unit for Skill Training of the "Bagui Series" Labor Brand
Team Structure
Guangxi New Life Company's "Ai Huning" Whole Life Cycle Care Closed-loop BBC Model has established a diversified and professionally collaborative team, encompassing talents in management, services, training, technology, and more. Through clear division of labor, efficient collaboration, and continuous innovation, the team ensures the operation and optimization of the BBC model, driving the development of care service business. **Core Management Team:** Chaired by the company's Chairman, Zhu Rongfen, who serves as the project team leader, guiding the overall direction. The Executive Vice President, Huang Shuiguo, acts as the deputy leader, responsible for execution and implementation. The core management team formulates strategic plans, steers the development direction of the BBC model, monitors business progress, coordinates resource allocation, and ensures the smooth advancement of the model across all business segments. They play a critical role in brand promotion, market expansion, and service upgrade decisions. **Professional Service Team:** This team includes guides, patient escorts, medical nursing staff, and home-based elderly care workers. Guides and patient escorts assist patients before hospitalization, providing services such as guidance and registration. Medical nursing staff are responsible for patient care and treatment assistance during hospitalization, while home-based elderly care workers provide life care and rehabilitation services for post-hospitalization patients and the elderly. Team members possess professional skills, with some having obtained relevant certifications through training. For example, Lu Lifen, representing the company in the First Affiliated Hospital of Guangxi Medical University project, won an award at the National Medical Nursing Staff Vocational Skills Competition, showcasing the team's professional expertise. **Training Team:** Comprising instructors from the Ai Huning Vocational Skills Training School, this team is responsible for training various roles such as health managers and elderly care workers. They develop training courses and conduct teaching activities to ensure service personnel acquire professional knowledge and skills. Through continuous training, the overall quality of the service team is enhanced, providing talent support for the BBC model. In 2024, over 2,200 individuals were trained, ensuring stable improvement in service quality. **Technology R&D Team:** This team is responsible for developing and maintaining information systems such as the Yongyang Kanghu Platform and the Ai Huning Mini Program. These systems enable the interconnection of patient health care records and information, providing data support for the service team and facilitating user service bookings and evaluations. The technology team continuously optimizes platform functions to enhance user experience and service efficiency, such as improving the mini program interface and simplifying the booking process, driving the digital development of the BBC model. **Innovation Collaboration Team:** Composed of members from different departments, such as the Community Home Care Division collaborating with Bozuke to explore innovative community care models. The team focuses on industry trends and user needs, proposing innovative solutions such as the CARE model for unattended wards and integrating shared care markets. These efforts promote the continuous optimization and upgrading of the BBC model, maintaining the company's competitiveness in the care industry. **School-Enterprise Cooperation:** On September 16, 2020, Guangxi New Life Logistics Service Management Co., Ltd. (referred to as Guangxi New Life Company) and Liuzhou City Vocational College held a signing ceremony for "School-Enterprise Cooperation and Collaborative Education." Liu Hongbo, Vice President of Liuzhou City Vocational College, led the heads of various departments, while Zhu Rongfen, Chairman of Guangxi New Life Company, attended the ceremony with her team. Guangxi New Life Company places great emphasis on the school-enterprise cooperation project with Liuzhou City Vocational College. Guided by the principles of complementary advantages and mutual benefit, the company will accelerate the implementation of the cooperation project and continuously explore innovative paths for integrating industry, academia, and research. Together, they aim to build an ecological environment for the industrial college, ultimately achieving the goals of school-enterprise cooperation, talent cultivation, industry-education integration, and shared success. On April 27, 2023, the College of Medicine and Health at Guangxi Industrial Vocational and Technical College and Guangxi New Life Medical and Health Service Co., Ltd. held a strategic cooperation signing ceremony and unveiled the "Health Care Talent Training Base." This project is a school-enterprise cooperation training base jointly established by the College of Medicine and Health at Guangxi Industrial Vocational and Technical College and Guangxi New Life Company. With the goal of cultivating health care professionals, the project leverages the respective strengths of both parties to train high-quality, skilled talents in elderly services and management, while also creating greater opportunities for student internships, practical training, and employment. The establishment of the "Health Care Talent Training Base" marks a significant step forward in the development of New Life's medical and health care services, embarking on a new journey of school-enterprise cooperation and supporting the company's diversified and innovative development. In 2023, New Life focused on building community elderly care service centers. Through this collaboration, New Life and the College of Medicine and Health at Guangxi Industrial Vocational and Technical College will explore and implement modern apprenticeship systems, enterprise new apprenticeship systems, and seed order-based classes to supply professional talents to community elderly care service centers. On October 25, 2024, the importance of talent as the primary resource for national and industrial development was emphasized. Strengthening the talent pool is crucial for national progress and corporate advancement. To enhance talent development and expand the talent reserve, creating a more suitable emerging force for corporate growth, New Life Company deepened its school-enterprise cooperation in 2024 by partnering with Guangxi Health Vocational and Technical College (hereinafter referred to as Wei Vocational College) to launch the "New Life Medical Nursing Class" (order-based class). Over 100 interns from related majors were recruited from various institutions in Nanning, injecting fresh blood into the medical nursing industry. On the morning of November 5, 2024, the opening ceremony of the Medical Nursing Order-Based Class, a collaboration between Guangxi New Life Medical and Health Service Co., Ltd. and Guangxi Health Vocational and Technical College, was grandly held at New Life Company. Leaders from both sides and representatives of teachers and students witnessed this significant moment. At the ceremony, Dai Yanping, Principal of Ai Huning School, delivered a welcome speech, expressing her warm welcome to the teachers and students from Guangxi Health Vocational and Technical College. She stated that this cooperation is an important step in deepening industry-education integration and advancing school-enterprise collaboration, and that New Life will provide students with excellent practical platforms and employment opportunities. Wang Tao, Vice Dean of the Nursing College at Guangxi Health Vocational and Technical College, emphasized in his speech that the collaboration with New Life Company to establish the order-based class will fully utilize the college's teaching resources, including faculty and equipment, combined with the company's practical experience and industry needs. Together, they will develop a training plan, establish a dual-mentor system, and achieve the organic integration of theoretical teaching and clinical practice. The establishment of this order-based class is a significant measure under New Life's talent-driven strategy and a concrete practice in response to the national policy of industry-education integration. Through the "order-based" training model, students will be exposed to corporate culture and job skill training during their studies, achieving seamless integration of theoretical learning and clinical practice. With the acceleration of population aging and the continuous growth of medical service demand, the cultivation of high-quality medical nursing talents has become increasingly important. As a leading enterprise in the medical and health care sector in Guangxi, New Life has always adhered to the corporate values of "Love and Growth." The collaboration with Guangxi Health Vocational and Technical College is an important step in practicing this philosophy. In the future, New Life will continue to deepen school-enterprise cooperation, build better growth platforms for professional students, cultivate more outstanding talents for the industry, and contribute to the construction of a healthy Guangxi!
Flow
The All - life - cycle Care Closed - loop BBC Model of Aihuning of Guangxi New Life Company constructs a full - process, closed - loop care service system covering "pre - hospitalization - in - hospital - post - hospitalization" by integrating online and offline resources. It aims to provide users with a coherent, professional, and efficient care experience. Pre - hospitalization Service Process When users have medical needs, they can search for the "Aihuning" mini - program on WeChat. After entering the mini - program, they bind their personal information and select the hospital they are going to. On the mini - program, users can make appointments for patient escort services. The patient escorts will communicate with the users in advance to understand their conditions and needs. On the day of the escort, the patient escorts will assist the users in completing procedures such as registration and payment in the hospital, and guide the users to the corresponding departments for medical treatment, helping the users start the medical treatment process quickly and orderly. In - hospital Service Process After the patient is admitted to the hospital, the medical caregivers will provide all - round daily care and assistance services according to the hospital arrangements and the patient's needs. From assisting the patient in sorting out the items for admission and getting familiar with the ward environment, to daily nursing work such as assisting in examinations, sample delivery and accompanying inspections, regular rounds, and assisting in taking medicine and drinking water, as well as meticulous services such as checking the drip, assisting with toilet use, and helping with bathing and changing clothes. The medical caregivers will also provide special care for mothers and infants, obstetrics, and specialized diseases according to the patient's situation to ensure the comfort and safety of the patient during hospitalization. Post - hospitalization Service Process Before the patient is discharged from the hospital, the medical staff and the caregivers jointly assess the patient's rehabilitation needs and formulate a personalized post - hospitalization care plan. When the patient is discharged, the caregiver assists the patient in handling the discharge procedures and provides the service of escorting to transfer departments or discharging from the hospital. After discharge, the caregiver provides door - to - door services according to the plan, such as health monitoring, medication guidance, and lifestyle intervention for patients with chronic diseases; providing rehabilitation training guidance for patients in the rehabilitation period; and providing daily care and psychological comfort for the elderly at home. During the service process, the caregiver records the service situation in a timely manner and feeds it back to the relevant personnel to adjust the service plan. Information Circulation and Management Process The Yongyang Kanghu Platform and the Aihuning Platform Mini - program are connected in real - time to realize the interconnection of patient health care records and information. Medical staff and caregivers can view the patient's past medical history, inspection reports, treatment records and other information at any time, providing a basis for providing accurate care services. Users can also view the service progress and nursing records through the mini - program, and give evaluation feedback on the service. After the platform collects these information, it is used to optimize the service process and improve the service quality. Training and Quality Control Process Aihuning Vocational Skills Training School is responsible for the unified training of service personnel, covering theoretical knowledge, practical operation, and professional qualities. After the training, a strict assessment is carried out, and those who pass the assessment will obtain a special vocational ability certificate to ensure that the service personnel have professional service capabilities. The company has established a quality supervision mechanism to monitor the service quality through irregular spot checks, user evaluations, etc. For the problems found, rectification is carried out in a timely manner and the service process is optimized to ensure the stable and reliable service quality under the BBC Model.
Project Achievements
Number of On - the - job Employees: Since the commencement of the medical caregiver pilot program, a total of six mobilization meetings have been organized for employees in each pilot project. A total of 1,066 personnel are under unified management across the six pilot projects. Specifically, there are 28 employees from Qinzhou Maternal and Child Health Hospital, 277 from Nanning First People's Hospital, 220 from Jiangbin Hospital, 313 from Guangxi Medical University, 196 from Ruikang Hospital, and 32 from the North Campus of the People's Hospital of Guangxi Zhuang Autonomous Region. These employees include both in - house staff and one - to - one escorts. Over 90% with Certificates: As of the data statistics in November 2024, a total of 828 individuals in the pilot projects were organized to participate in certificate - based training. Among them, 779 people passed the assessment and obtained certificates. The employees of the Qinzhou Maternal and Child Health Hospital project hold three certificates simultaneously: patient escort, maternal and infant care, and medical caregiver. Additionally, five managers passed the senior medical caregiver certificate assessment and obtained medical caregiver instructor certificates, thus possessing the qualifications for industry - level training. Growth through In - depth Exploration of Existing Resources: A private escort sharing pool was established, and 1,144 private escorts were uniformly integrated into the company. After integration, 466 one - to - one service orders were dispatched, 327 one - to - many and team - based service orders were issued, and 156 respite service orders were assigned. A total of 656 people underwent unified physical examinations after joining the company, and 7,404 person - times of escort training were organized. There was an increase of 6,853 new escort service orders, 6,136 more one - to - many and team - based service orders, and 909 new respite service orders. The growth in order volume has significantly contributed to the company's business expansion. The pilot work has been effectively carried out, broadening the project's business scope. In July 2024, the company entered the project at the North Campus of the People's Hospital of Guangxi Zhuang Autonomous Region, expanding the number of pilot projects to six. Organizing and Conducting Employee Star - rating Assessment to Stimulate Employees' Motivation for Quality Service: A total of 802 star - rated employee records were entered into the Aihuning information platform. Specifically, 123 were from Jiangbin Hospital, 145 from Nanning First People's Hospital, 319 from the First Affiliated Hospital of Guangxi Medical University, 30 from Qinzhou Maternal and Child Health Hospital, 161 from Ruikang Hospital, and 24 from the North Campus of the People's Hospital of Guangxi Zhuang Autonomous Region. Among them, 540 were one - star employees, accounting for 67.33%; 96 were two - star employees, accounting for 11.97%; 13 were three - star employees, accounting for 1.62%; 17 were four - star employees, accounting for 2.12%; and 47 were five - star employees, accounting for 5.86%. As a result, there has been a notable increase in the number of thank - you letters and pennants received. Online Real - time Satisfaction Evaluation: To ensure service quality, regular satisfaction surveys are conducted. Every month, satisfaction surveys are organized for medical staff, patients, and their families. More than 36,000 online and offline questionnaires are distributed. The average satisfaction rate among medical staff is 96.73%, and the average satisfaction rate among patients is 98.68%. The satisfaction rate of the North Campus of the People's Hospital of Guangxi Zhuang Autonomous Region reached 100% within the five - month period since its takeover. Customer Recognition: Since the launch of the pilot projects, a total of 114 thank - you letters and 35 pennants have been received. The patients' sense of experience and satisfaction has been significantly enhanced. Achievements in Skills Competitions: Participating in the employee skills competitions organized by various medical institutions, 28 participants from Qinzhou Maternal and Child Health Hospital won 1 first - prize, 3 second - prizes, 5 third - prizes, and 19 excellence awards; 19 participants from Jiangbin Hospital won 1 first - prize, 3 second - prizes, 4 third - prizes, and 11 excellence awards; 14 participants from Ruikang Hospital won 1 grand - prize, 2 first - prizes, 3 second - prizes, and 8 third - prizes; 4 participants from the North Campus of the People's Hospital of Guangxi Zhuang Autonomous Region entered the preliminary round, and 3 advanced to the finals. Fully Improving System Management (10 Booklets): For the special work of medical caregivers, a specialized work management system was formulated. A total of 10 institutional compilations were completed, including the "Medical Caregiver Management System", "Medical Caregiver Reward and Punishment System", "Medical Caregiver Promotion Management System", "Medical Caregiver Training Management System", "Medical Caregiver Star - rating Assessment System", "Medical Caregiver Job Description", "Medical Caregiver Business Process", "Medical Caregiver Risk Prevention and Control Management", and "Medical Caregiver System Documents". A comprehensive management system has been established to make the work of medical caregivers more standardized and detailed. Receiving 18 Inquiries from Project Leaders and Establishing Brand and Influence: As of December, during the implementation of the medical caregiver pilot work, a total of 18 research and guidance visits from leaders at all levels were received (4 times at the company, 6 times at Jiangbin Hospital, 1 time at Guangxi Medical University, 2 times at Ruikang Hospital, 1 time at Nanning First People's Hospital, and 4 times in Qinzhou). The company received inspections from national, autonomous region, Nanning city and other government leaders at all levels, and effectively demonstrated the achievements of the medical caregiver special work and the company's management, winning the recognition of government leaders at all levels. In particular, when the vice - chairperson of the Autonomous Region and Director Tang of the Department of Human Resources and Social Security of the Autonomous Region inspected the achievements of medical caregivers at Jiangbin Hospital, they highly commended the work and invited the company to participate in the exhibition of the Autonomous Region Migrant Workers Competition held in Guilin to showcase the New Life brand. Effective Brand Promotion with 72 Publicity Reports: With the launch of the medical caregiver pilot work and comprehensive standardized management, 36 brand - promotion reports were carried out, including 11 on certification training, 9 on business promotion, 5 on skills competitions, 4 on outstanding deeds, and 7 on inspection - related cooperation. Business scenarios were presented from various aspects, and the brand - promotion effect was remarkable, making significant contributions to enhancing the brand influence of New Life. (The above data is as of January 7, 2025)
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