The Supor small portable juicing cup adopts a youthful design approach, innovative structure, and high-quality functional experience, opening up a new type of user experience for healthy juice products in the small household appliance segment.

The Supor small portable juicing cup focuses on the concept of being able to drink healthy juice anytime and anywhere. It adopts the function definition of juicing/drinking double cup lids, allowing users to freely switch between healthy beverage lifestyles, allowing them to travel freely and live a healthy life.

Due to the reasonable launch season, reasonable pricing strategy, and high-quality design of the product, it immediately became the best-selling single product in the summer of 2024 after its launch, and became the best-selling product in Supor's entire juice series.

In the current trend of youthful health concepts, young people have a strong preference for the concept of healthy eating and beverages, which has also led to the booming development of the juice extraction product market. How to drink tea, drink water well, and healthy fruit juice has become a popular topic. This product design has become a seasonal bestseller due to its precise and clear positioning in the segmented market.

Design team: Product Design Director: Lian Ning Project leader: Zhu Zhi Product designers: Yan An, Huang Weiming

The reason why this project was able to achieve its established goals is mainly due to the grasp of the market industry during the project process, the understanding of differentiated design and product technology from the design perspective, and the use of expensive ultrasonic welding technology to achieve better design results.

3 months

The reason why this project was able to achieve its established goals is not only due to its grasp of the market, but also due to its precise management. The project's non delay ensures that the product can be launched at the most reasonable time.