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MediLASE at MOKO
MediLASE at MOKO
商业空间类 室內設計 3238 0 2022-12-20
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作品详情
中文 / English
作品简述
这次项目的委托者MediLASE为一间专业的脱毛公司,专门提供最新及最有效的脱毛技术,让顾客安心地体验体贴的疗程服务。为了配合公司的品牌形象,设计概念主要是围绕着「安全感、安静、温柔、未来及时代感的女性(Metropolitan Femininity)」来构思。 在着手设计前,我们首先进行了大量的数据搜集,当中包括了解MediLASE的市场定位、目标客户群、服务中所使用的器材、以致第一身的服务体验。经过一连串的分析后,最关键的目标是希望设计能够与实际体验一致来带出与理想与现实相符的效果,从而更有效地提升品牌形象。因此整个店铺设计都是围绕着MediLASE既有的元素来演变而成,希望藉此能让顾客从店铺外观以至服务体验能达到「表里如一」的感觉。 店铺门面的设计意念是以「禅」作为起点,经过进化后才渐渐演变成现在的有机建筑形状(Organic Form),希望能具有保障私隐的功能,同时亦能带出未来感。 通过「隧道」后便是接待区的位置,里面继续沿用弧形线条,配以明亮的白色与柔和的淡粉色,带出既平静又舒适的感觉。隧道旁设计师则利用三种粉色的水晶柱做成渐层色屏风,在大门口看进内时有若隐若现的效果,为设计加添节奏感。 进入内部后,分成了几个区域。通过走廊,先走到咨询房,再进入疗程室。舍弃了医美行业一贯的全白色设计,走廊位置选用木纹地板配搭米色墙纸。此外,古铜色的房号牌、条子墙身细节等等,都令环境增添了精致的氛围,同时亦保留专业的感觉。而化妆间特意设置在两边走廊尽头,让客人能避开人流多的位置,以提高私隐度。再进入疗程室,设计师将弧形元素都融入家俬设计当中,配以蓝绿色及木色,带给人既舒适又不失华丽的感觉。
Project Description
As the new flagship store of MediLASE, a professional hair removal company, this project is all about creating a space that is distinctive, yet enhance the brand identity uniquely. Before this project became a reality, a thorough study of the brand has been conducted, in order to maintain the consistency between ideal concept and actual customer experience. As the result, the entire design is presenting the established elements of MediLASE, which are “secure, peaceful, gentle, futuristic and metropolitan femininity”, to make sure the clients have a pleasant visual experience while creating a sense of belongings to them. The initial design concept of the shop front is "Zen", after gradual development, zen form (stacking stones) transformed into the current organic form. It creates a unique passage that protects privacy of the clients while brings out the sense of futuristic simultaneously. After entering the "tunnel", comes to the reception area. The designer broke away from what we know of a traditional cosmetology industry, abandoned the all-white design, used curved lines with neutral feminine palette to bring out the sense of tranquil and comfort. Next to the tunnel, three shades of pink tone crystal cylinder were used to make a gradient screen, highlight the space with a dynamic vibe. The rest of the interiors were divided into several areas, walking down the corridor to the consultation room and then the treatment room. Designer applied wooden flooring and beige wallpaper in the corridor, along with the touches of bronze and strip wall established a sophisticated ambience. The dressing tables sit at the end of the corridors to enhance client’s privacy by avoiding the main flow. For the treatment room, designer infused the curve lines into the furniture design, matched with cadet blue and wooden element to bring a sense of relaxation, without sacrifices the sophisticated accent.
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