In the era full of variety of demolition as well as reconstruction, we consider that the specific method customized by the different situation to get better effects ultimately for the cities. The project New Window is an urban reconstruction for the public space of Qinglong Street, which is also a display platform to draw public attention to know about the history and story behind it. It raises the public awareness through the crowd-founding platform and enhance their sense of participation in urban construction.

When it comes to Urban Redevelopment, many people will think of demolition and the bulldozer. It takes almost no time for people to forget what the cities used to be. Qianlong Street is located in Dongcheng District of Beijing. It is adjacent to the North Second Ring Road, faced with Yonghe Palace and Bolin Temple in the west, and the famous Yanju Street in the north. Through our field trip, it is found that not only a long history and a rich culture there are, but also numerous startups growing fast in this street. The project New Window is an urban reconstruction for the public space of Qinglong Street. we chose some kinds of green materials such as the eco-friendly brick, grind glass and so on to match with the existing grey brick wall perfectly. The aim is to make the new window seem like growing from the historical brick walls. The project is also a display platform to draw public attention to know about the history and story behind it. It raises the public awareness through the crowd-founding platform and we carved their names on different brick as rewards, which will bring more people together to complete the renewal and regeneration of the city.

After the complement of the strategy and the design, we pose the project on the crowd-founding platform, so that more people can participate in this project and make the project more interesting. Depending on the amount of donation, their names are carved on different brick as rewards. Through this method, when the project is successfully completed, the project cost is saved.

The Project tells people that the urban construction cannot be demolition. It can be a new window to let people know about the city history and story. There is a new channel created for the public to participate in urban renewal. While it raise the public awareness, it can also enhance their sense of participation in urban construction to complete the renewal and regeneration of the city.

A total of 2 people participated in the project, and the design unit is Update Studio. You Zhou is the main creative designer of the project; Liang Cao is the main creative designer and photographer of the project.

We conducted many field trips to the Qinglong Hutong to develop a construction plan based on regional characteristics. After the complement of the strategy and the design , a crowd-funding form is added in the implementation process.

The project took a total of 2 months and 6 thousand yuan.

1. The original intention of devoting in this project was to provide the public with a channel to participate in urban renewal, raise the public awareness, and enhance their sense of participation in urban construction. Complete city renewal and regeneration with end users of city construction. In the end, it has achieved good performance in terms of user value, business performance, and social impact. 2. This project is done to follow the company's strategy of helping society building. The project ultimately promoted more people to participate in the renewal and regeneration of the city together, and increased the public's sense of participation and public awareness of city construction.