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博泰·东风AX7智能车机项目
PATEO-Dongfeng AX7 Intelligent IVI Project
出行方式类 车联网 5658 0 2019-12-23
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中文 / English
作品简述
2018 年4月23日,WindLink3.0人工智能车机系统发布会在北京顺利召开。由东风集团携手博泰、百度度秘事业部共同打造的人工智能车机系统——东风风神WindLink3.0在万众期待中正式亮相。 全新一代东风AX7的智能互联,是一款才华横溢的高智商产品。搭载的WindLink3.0人工智能车机系统,由东风风神联合车联网领军企业博泰共同开发,不仅具有极高硬件配置、极简UI体验、极致AI语音、极致应用生态的四 “极”特色,还可以实现自我学习、能听得懂人类复杂语言、全场景生态并可以不断成长、无需下载App即可实现全功能应用等优势。
社会影响
WindLink3.0已经具备了“唤醒万物”的能力,实现了“语音控制全局免唤醒 ”与“语音控制情景模式”,让人与车,与场景进行智能、无缝的交互。WindLink3.0进行车辆控制的功能,省掉了传统的唤醒步骤,不用再说“你好,风神“,随时可以进行打开导航、音乐、电台、空调等操作,让驾驶更加轻松、安全。用一句话来概括的话,WindLink3.0 人工智能语音,提供的是真实环境下最佳的自然语言交流方案。 2019年9月9日WindLink4.0智慧座舱的发布,开启风神品牌智慧出行新时代。在技术迭代、创新提速的当下,开放、合作、共享已成为最核心的时代精神。而从东风风神WindLink4.0,也可以看出合作生态的开放性,技术生态与全球顶级战略合作,服务生态方面已经覆盖到了酒店旅行等各行各业。更为重要的是,博泰的创新能力,可以帮助东风风神预先部署下一代物联网环境的接口与生态,避免单一生态圈带来的局限性。而此次WindLink4.0人工智能车机系统的发布,便是博泰与东风风神的又一次成功合作案例。
团队组织
成立于2009年的博泰,是国内最早的车联网企业。博泰始终定位链接互联网与汽车,赋能传统汽车,基于自身车辆底层、汽车电子、通讯、软件、云端与运营服务,从产品/平台思路出发,与数千万活跃用户一起,创造未来覆盖主流车型的新产品和新的商业模式,并与车企及产业链分享。 博泰HMI团队是上海博泰的核心部门之一,汇集了一群对车机行业热情的优秀设计人才,专注车机及智能座舱HMI设计,具有较强的用户研究、市场分析能力,能准确把握流行趋势及车机产品市场定位。具有10年以上丰富的车机设计经验,具备多平台跨领域的设计实力,目前已经成长为国内汽车HMI设计领域重要力量之一,为各大主机厂提供全面的设计解决方案。
流程方法
“洞察Insight • 创新Innovation • 整合Integration ”是博泰的基因。博泰认为未来应该是创造价值、分享价值的时代,是融合的时代,而不是颠覆。特别是在车联网领域,任何一家整车企业或者任何一家零部件企业、任何一家车联网或者人工智能企业、任何一家互联网企业,都没有办法单独完成这个布局。 因此博泰积极寻求与传统汽车集团、互联网公司以及整个产业链上下游企业进行开放的深度合作。博泰愿与所有车联网公司基于双方优势资源进行深度合作,并帮助车联网产业链的各个环节在各自定位上更好地进行业务衔接,达到更好的执行结果,最终确保车联网公司顺利达成与车厂共同的业务目标;也愿意以任何形式与模式同互联网巨头进行深度业务合作,帮助互联网企业完成核心用户、收入、场景和数据目标。
达成情况
东风风神旗下的全新一代AX7就凭借其出众的“智商”,在第六届轩辕奖评选中斩获“AI实践奖”。在2018这个让中国汽车市场迎来严峻的降速与升级挑战的一年中,以汽车智能化为目标,正激励着不少中国汽车品牌为市场创造出更多前所未有的新产品。东风风神全新一代AX7的出现,就以其极具前瞻性的WindLink 3.0人工智能车机系统成为了中国汽车品牌创新“新势力”的代表之一。 当然,这并不是终点,而是一个新的开始。未来博泰助力东风风神、联合各大技术伙伴,推动WindLink4.0 人工智能语音,随着5G技术、AI技术的进化,而不断进化成更强的新物种。
Project Description
On Apr. 23, 2018, the launch ceremony of the AI-empowered WindLink 3.0 IVI system was successfully held in Beijing. Aeolus (Dongfeng Fengshen) WindLink 3.0, the AI-empowered IVI system created by Dongfeng Group in cooperation with PATEO and Baidu Duer Business Unit, was officially debuted amidst anticipation. The new generation intelligent connectivity of Dongfeng AX7 is a brilliant and highly intelligent product. Jointly developed by Aeolus and the leading IoV enterprise PATEO, the AI-empowered WindLink 3.0 IVI system equipped on the car not only features four extremities, i.e., extremely high hardware configuration, extremely simplistic UI experience, extremely fast AI voice system, and extremely inclusive app ecosystem, but also offers the advantages of self-learning, being able to understand the complex human language, all-scenario ecosystem and continuous growth, as well as full-featured applications without downloading any app.
Social Impact
WindLink 3.0 is already able to "wake up everything", and realize "globally wakeup-free voice control" as well as “scenario-based voice control modes", allowing people to interact intelligently and seamlessly with the car and the scenario. The vehicle control feature of WindLink 3.0 eliminates the traditional wakeup step, so it is unnecessary to say "Hello, Fengshen", but you can open navigation, music, radio, A/C and more at any time, making driving easier and safer. In a nutshell, the AI-empowered WindLink 3.0 voice system offers the best natural language communication solution in the real-world environment. The launch of the WindLink 4.0 smart cockpit on Sep. 9, 2019, opened a new era of smart mobility for the Aeolus brand. In the current context of technological iteration and innovation, opening, cooperation and sharing have become the core spirit of the times. From Aeolus WindLink 4.0, we can also see the openness of the cooperation ecosystem – cooperation with world top strategic partners in terms of technology ecosystem, with a service ecosystem that covers various industries, such as, hotel and travel. More importantly, the innovation capabilities of PATEO is able to help Aeolus pre-deploy the gateway and ecosystem for the next-generation IoT environment, avoiding the limitations brought by a single ecosystem. The launch of the AI-empowered WindLink 4.0 IVI system represents another successful cooperation case between PATEO and Aeolus.
Team Structure
As the earliest IoV enterprise founded in 2009, PATEO has always positioned itself as a connector between internet and automobile and a company empowering traditional vehicles who, based on its own vehicle infrastructure, auto electronics, communications, software, cloud and operation services, starts from the product/platform ideas and works with tens of millions of active users to create new products and business models that are able to cover mainstream vehicle models in the future, and are to be shared with automakers and the entire industrial chain. As one of PATEO’s core departments, the HMI team has a galaxy of excellent design talents, enthusiastic about the IVI industry, focusing on the HMI design for the IVI and intelligent cockpit, demonstrating strong capabilities in user research and market analysis, able to accurately grasp the trends and market positioning of the IVI products, equipped with more than 10 years of rich experience in IVI design, and boasting strength in multi-platform & cross domain design. The team has now grown into one of the important forces in Chinese domestic automotive HMI design field, providing comprehensive design solutions for major OEMs.
Flow
“Insight • Innovation • Integration” is the DNA of PATEO. PATEO believes that the future will usher in an era for value creation, value sharing, and integration rather than disruption. Especially in the IoV field, no single automaker, parts supplier, IoV enterprise, AI or Internet company is able to complete the overall planning and arrangement alone. Therefore, PATEO has been actively seeking open in-depth cooperation with traditional auto groups, Internet companies and up-/downstream enterprises on the entire industry chain. PATEO is willing to establish deep cooperation with all IoV companies based on the advantageous resources of both sides, and help each individual link on the IoV industry chain achieve better business integration and implementation results based on their respective positioning, to finally ensure that the IoV companies will reach the business targets shared with automakers; PATEO is also willing to conduct, in any form and model, in-depth business cooperation with Internet giants, to help them accomplish the core user, revenue, scenario and data targets.
Project Achievements
With its outstanding "IQ", the new generation Aeolus AX7 won the 6th Xuanyuan Award - Special Award for AI Practice. In 2018, the year when China’s auto market ushered in severe challenges of upgrading in the downturn, the goal of vehicle intelligentization was inspiring many Chinese car brands to create more unprecedented new products for the market. By virtue of the highly forward-looking AI-empowered WindLink 3.0 IVI system, the new generation Aeolus AX7 has become one of the representatives of "emerging innovators" among Chinese car brands upon its appearance. Of course, this is not the end, but a new beginning. In the future, PATEO will cooperate with various technology partners to help Aeolus promote the AI-empowered WindLink 4.0 voice system to continue evolving into a more powerful new species along with the evolution of 5G and AI technologies.
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