The T7 & T7L Series represents a premium switch range that seamlessly blends sleek aesthetics with intelligent technology. It boasts an ultra-thin 6.3mm panel, paired with a subtle 2° tilt, creating a clean, streamlined appearance that achieves perfect balance in physical space. As a smart switch, the T7 & T7L Series offers automatic network configuration, eliminating the need for complex manual setup. Using NFC technology, users can simply bring their smartphone near the switch to activate the interface and complete personalised settings. Whether it’s adjusting lighting or controlling appliances, everything becomes easier and more intuitive. Available in two textures, stone-like matte and cloud-like smooth finishes, and a variety of colours such as Pearl White, Stardust Purple, and Moonlight Grey, every product in this series effortlessly complements any interior, transforming functional switches into artistic centrepieces.

This project delivers a comprehensive enhancement of the home living experience by merging minimalist aesthetics with advanced intelligent technology. Key user-centric values include: Functional Innovation: The T7 & T7L smart products feature self-networking technology, enabling fast and hassle-free installation and configuration, eliminating the need for complex network setups and significantly improving the user experience. Emotional Connection: With diverse material and texture options such as stone-like matte surfaces and soft-touch cloud finishes, the design fosters a warm and inviting home ambiance, establishing a deep emotional resonance with users. Aesthetic Enhancement: The ultra-thin flush panel design and minimalist aesthetic language not only optimize the overall spatial harmony but also blend traditional craftsmanship (e.g., mortise and tenon-inspired design) with contemporary design sensibilities, offering a unique tactile and visual appeal. User Experience Optimization: Attention to detail, such as patented mechanisms for smooth operation, low-noise functionality, and convenient fast charging with 20W multi-protocol compatibility, addresses everyday user pain points effectively.

Market Sales and Share Since its launch in April 2024, this product series has achieved a remarkable sales revenue of ¥110 million within just eight months, showcasing its strong market competitiveness. This performance not only underscores robust market demand but also establishes a solid foundation for the brand’s position in the industry. Communication Value At launch, the series adopted a “Lighting Up Global Landmarks” campaign, utilizing highly creative and visually impactful strategies to achieve extensive brand exposure. This approach significantly amplified the brand’s market presence, attracted widespread attention, and became a landmark marketing event within the industry. Brand Awareness Thanks to its innovative promotional strategy and impressive sales performance, this product series has significantly enhanced the brand’s recognition and reputation, establishing a premium and innovative image in the minds of consumers.

Driving Industry Advancement: By emphasizing intelligent, modular, and user-friendly designs, this project propels the home electrical industry towards greater efficiency and user-centricity, raising industry standards. Promoting Cultural Heritage: By incorporating traditional craftsmanship, such as the mortise and tenon structure, into modern design, the project fosters a harmonious blend of cultural tradition and technological innovation, enriching cultural continuity. Sustainability Contributions: Durable materials like high-strength steel and premium PC, alongside modular installation methods, ensure the product’s longevity and safety, reducing waste and contributing to sustainable development goals.

Chint Network Technology Co., Ltd Yiyong Dou, Guanyu Zhou

Process Management Innovation: Modular design principles were integrated during the development phase, streamlining R&D, production, and installation processes, significantly reducing delivery timelines. Tool and Methodology Innovation: NFC communication technology was employed to simplify product configuration, coupled with intelligent power distribution and overload protection modules to ensure safety and stable performance. Breakthroughs in Execution: The dual-process material design, including stone-like matte and soft-touch cloud finishes with a broad palette of color expressions, provided users with more personalized options, surpassing the limitations of traditional panel designs.

7 months, 8 million RMB

The T7 & T7L series project was designed to lead the trend in slim and stylish switches. The final products achieve ultra-thin design excellence while offering users a curated selection of three textures and eight colors to meet personalized preferences. Additionally, they seamlessly integrate traditional and smart functionalities. This project aligns with the company’s strategy of “creating a vibrant, healthy, free, intelligent, and high-quality lifestyle for global users.” It ultimately advances this vision by driving progress in technological innovation, market expansion, and enhanced user experience.