Chitu Air treadmill is dedicated to create innovative indoor exercise experience for modern families Real time live coaching courses on a 15.6 inches(401.32mm) display allows users feel just the same as being coached in a gym With auto lay out coaching courses and sensors monitoring users’ heart rate and stride frequency, Chitu adjusts speed and incline accordingly to optimize exercise experience. And with combination of ergonomic design and live coaching courses, users can both run and do strength workouts so as to make training comprehensive Streamlined panel, flat running platform, hidden LED, ultimate sophistication turns into simplicity, which allows Chitu fit right into your lovely home. Chitu Air is packed with multiple innovative technologies and designs. Self developed fall detection laser technology monitors runner’s motion and stops treadmill when instability or even fall down is detected so as to avoid injury. While shock absorbing nitrogen air cells cushions every step on Chitu, the treadmill is also equipped with lubricants-free ultra long 130 centimeter belt which is exceptional in treadmills for home use. Given a powerful engine and ample running space, fold up Chitu is only 33 centimeters thick thanks to innovative structure design.

We want to change the image of the traditional treadmill mechanized tools, by removing the extra parts and unnecessary functions, with a more compact line and color matching, become part of the coordination of the user's family. In addition to the appearance of the product, we use a 15.6-inch large retina screen with real-time online coaching video lessons, and the treadmill automatically adjusts the speed with the course, allowing users to enjoy the gym training experience at home. This will allow users to exercise more efficiently, enjoy sports enthusiasm, have a better running posture, warm up and stretch, reduce sports injuries, and save time and annual card costs back and forth to the gym. At the same time, the Chitu treadmill is equipped with a laser sensor for the first time on the treadmill, which can detect the user's running posture and provide targeted guidance. It can also make emergency braking when the user falls, improving the safety of sports. In terms of vibration damping, the combination of a nitrogen balloon and a treadmill restores the running feeling of a plastic track on a treadmill. Chitu hopes that through the integration of software and hardware design and the use of innovative technology, users can perform efficient sports at home without burden, get sports effects, and develop continuous exercise habits.

Since the Chitu treadmill was launched in 2018, sales have been leading in the high-end treadmills of various e-commerce platforms. As a new brand, it meets users' running needs through innovative product design, resulting in continuous product reputation and continuous sales growth. Sales in 2019 increased by more than 100%.

Since the launch of the Chitu Treadmill, it has helped a large number of users to develop running habits, enjoy the fun of sports, and gain the benefits of sports. Moreover, many of the product design features of Chitu have gradually become industry standards and continue to improve the industry. According to industry data, the annual sales of treadmills have reached more than 2 million units. We are willing to promote the development of this market, so that more people fall in love with running because they like our treadmills.

CEO Chen Juanyong is the initiator of the entire project, and product manager Zhu Jianjun is connecting the overall appearance and structure of the R&D process and needs. Marketing Manager Zhang Su provides many market-side suggestions and needs. Mr. Zhao Changsheng of Hangzhou Zhengfuji Industrial Design Co., Ltd. industrial design of the product. Zhejiang Rongshun Technology Co., Ltd. provides structural development and engineering support for the products.

We combine traditional hardware development models with project management methods in the Internet industry, combining waterfall development processes with rolling planning methods. Mainly ensure that the hardware and software can be developed simultaneously, and ultimately achieve the final project goals.

The total project duration is 1 year and costs 3 million.

1. We want to design a brand new treadmill that not only provides the user with a home running tool, but also allows the user to enjoy the gym course experience at home. Through the combination of course content and products, our products have succeeded in making many users feel the enthusiasm of running and gain the benefits of sports. 2. We hope to provide users with more affordable treadmills through new product designs. After the launch of this product, it is expected that the number of Chitu users will increase significantly and increase the company's revenue as a whole.