"usaaan" is an umbrella rental platform,to solve people's daily sunny days to facilitate the travel needs,through model innovation,product innovation,touchpoint innovation,technology innovation,and so on to provide users with a better user experience.

The usaaan are committed to providing users with smart and convenient umbrella services, as well as providing value-added services for offline scenes such as office buildings, supermarkets, schools, restaurants, etc. The zebra has an umbrella to improve users' travel habits in rainy days, which can bring convenient travel experience for users. Meanwhile, sharing the umbrella also conforms to the concept of environmental protection and sustainable development.

The usaaan has the umbrella government, the enterprise and the public welfare institutions, hold the launch ceremony press conference, many foshan citizens participate, the major media interviews report, has caused the social and commercial influence. Up to now, the initial user growth rate is 534.1%, and the average utilization rate of the umbrellas is 258%. The usaaan through the self-service umbrella rental machine connection the offline resources of the enterprise, with environmental protection high efficiency, low cost way for citizens to provide convenient services, with an umbrella, rich scene of value-added services at the same time, also to be able to show the enterprise image, enhance brand awareness.

The usaaan demonstrated the feasibility of the common profit model. Improved travel in mutated weather. Significantly reduced the number of idle umbrellas at home. From the details, the sustainable development of environmental protection. In the study, it was found that, compared with other shops and office buildings, there were very few places where people were stranded, and the cleanliness of the environment was in sharp contrast. It is not only the individual, the enterprise, the society and the city are also the beneficiaries of the project interest chain, which is the common profit model of the usaaan. Over time, they played their part and won applause.

The Radio Foshan and The usaaan are the co-founders of the project. Qinzhen lead the team of usaaan, through the whole process of creative initiation, project landing and follow-up development. The technical department, design department, brand department and operation department of the team are responsible for technical support, product and graphic design, brand planning, supply chain management and operation and maintenance. In the market, the Marketing Department of usaaan and Radio Foshan have close communication, and set up several offline activities and cooperation modes. The launching ceremony of June 2017 was supported by Foshan Civilization Office, Foshan Red Cross, Foshan Guangdong Opera, and a group of business leaders.

"usaaan" uses collaborative innovation methods in combination with service design ideas to confirm the relevant stakeholders, consolidate their needs, and design a whole new service system from three aspects: product design, brand touchpoint design, and commercial design. "usaaan" uses customer journey maps, stakeholder maps, service demand-supply graphs, value frameworks, and other tools to illustrate the entire service design process.

Items from project approval to listing,6 month,1million

The usaaan embraces the concept of common interests to achieve the goal of creating, win-win and social progress. Through its own service platform, it has been linked with various resources in the city, breaking the existing public welfare project model, and creating a public service platform where everyone can participate and strangers can help each other.