作品简述
大华安防一直思索着，把安全带给每个人的同时也把爱和温暖带给每一个人，所以有了这一款Take me home-家用无线网络摄像机包装。
我们以生态化、人性化、功能化、环保化为主旨，运用包装衍生功能开发与重复利用设计原则进行开发。外箱运输后经过简单折叠形成销售展架，亦可沿齿刀撕下摇盖，置于货架便于储备添加。单体包装的设计呼应了轻量化设计理念，通过明亮欢快的暖黄配合独特的手挽孔结构，提携便利化。包装一改传统摄像机包装冰冷的科技感，唤醒着一切对家存在热爱的人们，就像产品包装主题所说Take me home or Take home to you。
用户价值
设计融入了包装重复利用和轻量化设计理念，并结合人机工程学与用户体验的人性化与功能化开发，带给人们全新的安防产品体验。
社会影响
该产品包装改变了安防领域中产品包装一贯的科技感和冰冷感，将民用安防产品包装从安防工业产品包装剥离出来，把家、温暖和安全三个元素融合到民用安防产品包装中。
该产品包装倡导的减量化设计、二次利用设计和包装衍生功能开发的理念，符合当今可持续发展的主题，为所有包装设计师提供了一个极好的案例和参考。
团队组织
包装从开发到最后投产，集结了市场经理，产品经理，包装工程师，工艺工程师，质量工程师等多个领域专家工程师
Project Description
Dahua security has been thinking about bringing security to everyone while also love and warmth, so with this “Take me home” - wireless network camera packaging.
With ecological, human, functional, environmental protection as the main purpose, we keep derived functional and reuse principles for develop. The carton can be simple fold for sales display, you can also tear off the lid along the knife for reserve to add. The inner design echoes the “Reduce” concept, it’s easy to carry through a unique hand-hole. It changed the traditional sense, awakening people who love the home, just like the packaging theme: Take me home or Take home to you.
User Value
Through the reuse and reduce concept, we combined with ergonomics and user experience of human. It’s clear to bring people a new security product experience.
Business Performance
We get to overseas market, the first ushered in 2W orders, the annual output value of the packaging is expected to 70W. Different from the conventional security packaging, the unique and innovative design receive the consumer's praise, we really take the concept of home and security into consumers. It’s expand the Dahua brand awareness, demonstrating the leading position in the field of security.
Social Impact
The packaging has changed the cold sense of science and technology, stripping out the home security packaging from the industrial. We combine with home, warm and safe into the security packaging.
The packaging advocates the concept of reduced, reuse, and packaging derived functional, in line with the theme of sustainable development.
Team Structure
From develop to final production, we mass marketing managers, product managers, packaging engineers, process engineers, quality engineers and other fields of expert engineers
Flow
1. Market research analysis and demand formulation; 2. Structural design and review, packaging materials collection and testing, packaging equipment introduction and input cost estimates; 3. Packaging design; 4. Packaging validation, testing and optimization
Project Investment
4 months
Project Achievements
To achieve the desired effect, has been stable production
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