The FUN series faucet is designed to the target group : the Z generation . The outlook of the design is supposed to enhance the young fashion of the new product experience. The Fun series is composed of single handle faucet and two handle faucet, which allows it match different size and style of the basin. After all it’s belong to the mix area between modern and traditional style.

By providing variety of finishing and color choices, changing the usual sense of the hardware product that is cold, boring and old fashion. Meanwhile it can enhanced the emotional dynamic between human and industrial product by its organic body shape and natural outline of the joystick at the top of the faucet.

Jomoo is a leading local brand of Kitchen& Bath industry. To improve the watering experience of Chinese people, and also to focus on the new generation of China’s market, Jomoo launched many new design and product which meet the aesthetics of the new consumer and firmly sailing followed the future trend of the industry within the new commercial background and environment.

This project can really remind people of what’s beauty and why we should have design. Especially for the young generation of China. It makes design much obvious during the daily life and how important design means to the company. Another hand, because of the design involved a little Chinese element of the louts, it showed up the determination of reviving Chinese design style by Jomoo. It can be even a pioneer of this topic.

The Jomoo User study department, channel study department, and design strategy department handle this project together. User study dep. output relevant data and report by huge volume of survey or questioners to dig the true thoughts of young consumers. And design strategy dep. will sketch concepts according to the above outputs, and then those selected design proposals will be identified by User study Dep. in terms of interact, function, Etc.

The Jomoo User study department, channel study department, and design strategy department handle this project together. User study dep. output relevant data and report by huge volume of survey or questioners to dig the true thoughts of young consumers. And design strategy dep. will sketch concepts according to the above outputs, and then those selected design proposals will be identified by User study Dep. in terms of interact, function, Etc.

3months-6months, below 100,000RMB

This project is one of the subprojects of the company strategy that is focus on the new consuming generation. The feedback of the design so far are positive and quite welcomed by the young appointer. Considering the good cost control, this project is supposed to have huge potential of commercial value.